Madeline McDermott

Our life sciences and technology experts recently delivered the webinar, “Improve Medical Product Information Sharing With Virtual Agents,” where they discussed how automation and artificial intelligence can be used to optimize call center operations and improve end-user experiences. Here are five key takeaways: Just because a system is powered by AI doesn’t mean you have […]

Kari Blaho-Owens, Ph.D., is Perficient’s Director of Pharmacovigilance, Safety, and Regulatory Affairs. She leads a team that provides PV, regulatory, risk management knowledge, and consulting to pharma and CROs. Perficient also hosts PV-related applications, configure, validate and maintain PV adverse event databases, and reporting solutions. At the end of the day, we contribute to patient […]

It’s not news that 2021 wasn’t an easy year for the automotive industry. While online car sales jumped from less than two percent to around 30 percent, chip shortages and other supply chain issues left many car dealerships with extremely low inventories and longer-than-usual wait periods. But the woes have not slowed down innovation; here […]

Cryptocurrencies, such as Bitcoin, Ethereum, Bitcoin Cash, Litecoin, Polkadot, and many more, are taking the investment world by storm. According to CoinGecko, the cryptocurrency market is worth more than $2.35 trillion (as of 01/03/22), and financial institutions, if they haven’t already, are wondering whether they should take a piece of the pie. Although this market […]

According to market research, the global animal health market was valued at approximately $139 billion in 2020 and is predicted to grow to more than $190 billion by 2027. Even without its projected growth, animal health organizations, much like their human pharmaceutical counterparts, often do not have the adequate technology infrastructure to support or streamline […]

Perficient is thrilled to announce a new partnership with Lokavant, a leading clinical trial intelligence solutions company. Lokavant’s solution aggregates and harmonizes clinical trial data, helping customers gain a more comprehensive understanding of how their trials are performing operationally. “Our partnership with Lokavant will greatly benefit our clients,” said Param Singh, director of clinical operations […]

Customers’ expectations for their shopping experiences have drastically altered, largely in part due to Amazon. Gone are the days where you have to run to Foot Locker or Toys “R” Us to buy presents for your kids. Place an order online, and in some cases, get it delivered the same day. The COVID-19 pandemic forced […]

Pharma, as a whole, had initially been stubborn to join the digital revolution, but COVID-19 had all industries scrambling to find socially-distanced and contactless ways to better serve consumers and patients. This forced pharma to elevate their digital game. Along with meeting consumers and patients where they are in the digital space, according to Forrester’s […]

Bo Berg is a director in Perficient’s financial services practice. He has more than 20 years of experience leading digital transformation initiatives for financial institutions. Bo Berg joins Eugene Sefanov and Madeline McDermott for a Microsoft Teams chat  Denmark, Dogs, & DJing Madeline McDermott: First things first. Where were you born? Bo Berg: Copenhagen. Denmark, […]

Have you visited your local Starbucks recently, anticipating the delightful first sip of your favorite coffee or tea only for the barista to tell you they can’t make it due to supply shortages? Or, maybe you’ve been in the market for a new car, but every dealer you’ve spoken with says you’d have to place […]

The pandemic has reignited the conversation around employee satisfaction. Many workers have valued the flexibility and the time they have saved with work-from-home and hybrid work models. COVID has also emboldened many employees to demand a work experience that is better than the status-quo and has made them more willing than before to ditch their […]

Today’s customers and patients crave and expect both personalized and convenient shopping experiences. And when given those experiences, consumers tend to buy and be more loyal because there’s less friction in the buying journey. It’s a recipe for direct-to-consumer (DTC) business models to thrive… “Seven in 10 (69%) of Americans made at least one purchase […]