All too often, accessibility does not cross the mind of designers or developers until it is too late in the process. Approaching accessibility as a final checkbox in the entire process of a webpage and website development will result in exurbanite defects and adversely affect the final product. Developers and designers must take on the […]
Strategy and Transformation
How Power Platform Enables Makers
The following is the second in a series of blogs about how a center of excellence can help you unlock the potential of your people and Power Platform. In our last blog, we examined what Power Platform is and a little bit about the history of the maker movement. In this blog, we will examine […]
Byte-6: Integration Center For Enablement
Integration center for enablement helps an organization to maximize its investments. Integration is the heart of any organization to deliver the best returns and make the enterprise produce products/ features rapidly. Building an integration center for enablement is a journey. Think from enterprise vision vs. siloed vision Get executives to support, an important aspect. Establish […]
AI is Powering its Way to PIM
Artificial intelligence (AI) has quickly become one of the industry’s biggest buzzwords, and many businesses are looking to utilize this technology to provide enhanced digital experiences. AI is programmed intelligent software or hardware that can learn and solve problems and has forecasted growth of 54% this year in the software market worldwide. It continues to […]
How Managed Services Can Take You to the Cloud
You need to modernize a legacy application. You’ve looked at it from every angle you can and there’s no way around it. New features are very difficult to deploy, patching is near impossible and is leading to downtime, and security and compliance standards are becoming harder and harder to meet. You need to modernize your […]
4 Ways to Reach Aging Consumers About COVID-19 and Vaccines
After months of waiting, we are finally at a point in the pandemic where we can start communicating the availability of effective vaccinations. While this is great news, the complexity of who can get vaccinated first and where is causing a great deal of confusion, particularly for seniors and their caregivers. While the Centers for […]
The Importance of PIM for Your B2B Marketplace Strategy
PIM, as most of you readers might know, stands for product information management system. It is not just an application, but also an enabler of a perfect opportunity to connect the dots between people, process, and technology within a commerce business. Years ago, we published a piece that highlighted how PIM is a backbone for […]
[Podcast] What If? So What? Episode 3: What if You Could Do 5 Years of Digital Marketing in 6 Months
The pandemic dramatically accelerated the evolution and maturity of digital marketing. As platforms, approaches, and channels have all shifted seemingly overnight, we have a new normal for changing your marketing strategy more rapidly than ever. In Episode 3 of the What If? So What? podcast, Kim interviews Eric Enge, Principal at Perficient, to learn what […]
What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 1 of 3)
Part 1: The Expectations Gap Are you ever unsure of what your customers want? Would knowing what they expect help you drive business outcomes? If this sounds like you, read on as we explore the art and science of expectations in the first of this three-part series. In marketing and design circles we often measure […]
Why Omnichannel Delivery is Here for the Long Run
Omnichannel fulfillment methods such as curbside, buy-online, pick-up in-store (BOPIS), and ship-from-store have become extremely familiar to retailers, especially due to the climate of the COVID-19 pandemic. These methods are very resourceful and beneficial when utilized correctly and tailored specifically to each business. Understanding the technology systems the enable these fulfillment methods are important for […]
How Amazon Will Likely Influence Your B2B Marketplace Strategy
Amazon is one of the largest marketplaces that we as consumers have ever seen. With that, Amazon has primarily focused on a direct to consumer structure and caters more to end-user customers vs. the traditional B2B channel; that is, until a few years ago when the ecommerce titan really put some weight behind its B2B […]
5 Simple Commands to Manage Your AWS EC2 Instances Using the CLI
I have a lab environment in Amazon Web Services (AWS) that consists of four small EC2 instances. When I’m not using the lab, I shut the instances down and then start them up when I need them. When I do this, they get new public IP addresses, and I need to know those addresses in […]