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Overview of FDA’s AI/ML-Based Software as a Medical Device Action Plan

In a landmark effort to both guide and spur artificial intelligence (AI) and machine learning (ML) development in the medical field, the US Food and Drug Administration (FDA) has released an Artificial Intelligence/Machine Learning (AI/ML)-Based Software as a Medical Device (SaMD) Action Plan. Background The plan was created by the FDA’s Digital Health Center of […]

Patterns of Customer Experience

This is the first in a series of posts around patterns in customer experience as it pertains to omnichannel customer service. Background My wife and I are currently in the midst of a move to a smaller house that is more accessible. We are starting with a somewhat open slate and using an architect to […]

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4 Ways Chatbots Can Improve the Car Buying and Ownership Experience

The use of chatbots is exploding across almost every consumer vertical. When done correctly, chatbots increase efficiency while also delivering better customer experiences. Even though nearly 70% of consumers prefer to use chatbots, many automotive companies aren’t yet embracing this technology. While there are OEM-to-dealer complexities to consider, this AI advancement can help solve challenges […]

Here's Why Wp

Why GPT-3 Is an Important Development in AI – Here’s Why #258

Many topics around Artificial Intelligence have been discussed for quite some time. What if there was an AI machine that could help us write content, summarize content, or draft emails? Wouldn’t you want to use it? In this episode of the award-winning Here’s Why digital marketing video series, Eric Enge talks about GPT-3, one of the […]

Legacy Healthcare CRM: Understanding Why It Needs to be Different

Given the unique challenges of healthcare, deciding what you do or do not need in your CRM can have profound ramifications on future capabilities.  My previous blog pointed out that the Legacy CRM systems that have been a mainstay in healthcare for decades are quite different from the Enterprise platforms that have become the norm.  Today, healthcare marketing […]

AI

AI Forecasting just added to IBM Planning Analytics (TM1)

IBM Planning Analytics Workspace Release 2.0.58 news What’s new IBM has released Planning Analytics AI forecasting. This has been a long-awaited feature, as Cognos Analytics has including several aspects of Artificial Intelligence for some time. The new feature can take a time-related set of data and choose from a number of forecasting methods to find […]

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Introduction to AI-Powered “Live Search” for Magento

Consumers are increasingly moving to mobile commerce for their shopping needs, but how many are completing their orders? I attended the Adobe webinar “AI-Powered ‘Live Search’ for Magento + Early Adopter Program” and found that shoppers struggle with completing mobile purchases due to search inconsistencies. Magento is working to remedy this with Live Search built […]

Pharmacovigilance Innovation

[Watch] Using AI & Automation to Enhance Adverse Event Case Processing

Recently, Christine Livingston, Chief Strategist, Artificial Intelligence, Kari Blaho-Owens, Ph.D. Director, Safety and Pharmacovigilance, and Prabha Ranganathan, Director, Clinical Data Warehousing and Analytics, hosted a webinar with Bio-IT World that discussed how to leverage AI and automation to improve case processing. The implementation of such cutting-edge technology results in fewer manual processes, streamlines workflows, and increases consistency. It has the potential to transform your […]

Pharmacovigilance

[Watch] Transforming Pharmacovigilance Workflows with AI & Automation

Recently, Kari Blaho-Owens, Ph.D. Director, Safety and Pharmacovigilance, Prabha Ranganathan Director, Clinical Data Warehousing and Analytics, and Christine Livingston, Chief Strategist, Artificial Intelligence, presented a webinar on integrating AI and automation to transform and optimize an end-to-end pharmacovigilance (PV) system.  The implementation of such advanced technology improves data quality, consistency, compliance, and operational efficiency. The ROI can be significant.   You can find the one-hour webinar below, in which you […]

Change Your Mindset to Create a Better Data and Analytics Program

Self-Service for data is not a new concept.  Even in the early 2000s, companies have struggled with giving “power users” or “information workers” access to data to develop value-based insights.   One of my past customers had a simple as a web page with hundreds of CSV formatted data extracts that people could “self-service data” based […]

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How to Use AI and NLG to Write Marketing Content

Back in early 2019, I became interested in how I could use Artificial Intelligence (AI), Machine Learning (ML), and Natural Language Generation (NLG) to write content for my blog posts.  The idea was elementary: come up with a story idea and let an AI tool write the content!  I didn’t want to create a tool […]

When to Shake: Handshake Use Cases (Part 1)

We continue to emphasize that connectors need to be as variable as search use cases, that the biggest benefit to handshake is its flexibility. But what are those use cases? And how does Handshake achieve those goals more quickly and completely? In this series of posts, we’ll describe the most common search use cases we’ve […]

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