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User Experience (UX)

Neo-Brutalism: The Trendy Middle Child of Web Design

Since the beginning of 2021, Y2k trends have taken over pop culture and fashion. In fashion, we saw butterfly hair clips, bucket hats, and low-rise jeans. In technology, cord headphones became cool again, and Samsung released a new-age flip phone. Design trends moved with pop culture. We started seeing grunge aesthetics, colorful gradients, holographic patterns, […]

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Why is Web Accessibility Important?

Whether you build websites or pay someone else to do it, web accessibility is a recommended best practice that is often overlooked. Did you know that according to the Colour Blind Awareness Organization, as many as 1 in 200 women and 1 in 12 men are color blind? Or, that according to the CDC, 1 […]

Dark Mode and Digital Accessibility: Who it Helps and Without it, Who it May Hinder

If you only knew the power of the Dark Side mode… Ok, it might be a slightly altered quote from Darth Vader, but you get the point. Dark mode can be very powerful indeed for those who require it and those that it just makes viewing convenient. Let’s take a few minutes to talk about […]

Corporate Memphis: The Style of Silicon Valley by Way of Italy and Bob Dylan

You’ve probably seen them before – colorfully illustrated characters with bendy limbs, accompanied by geometric shapes and friendly typography, portraying a sense of optimism and collaboration on the website or app from the latest startup. This style, known as Corporate Memphis, has become synonymous with the modern web and big tech. The style has become […]

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Sing It With Me: What’s the Mask Mandate Got To Do With Wealth Management?

Mask mandates are being lifted across the country. California, New Jersey, Connecticut, Delaware, Oregon, Illinois, and Rhode Island have announced plans to lift their statewide mask mandates or school mask mandates, and more states have indicated they will revisit mask requirements in the near future. If you have been holding back on making investments to […]

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7 Takeaways: “How GM Financial Elevates the Customer Experience With Journey Science”

Perficient’s Kevin Colletti recently joined forces with Srini Alagarsamy and Patrick Daly from GM Financial, as well as Adobe’s Chris Young to present the webinar, “How GM Financial Elevates the Customer Experience with Journey Science.” In the webinar, the panelists discussed how having a firm grasp on journey science can help personalize the customer experience. […]

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There is No Secret Sauce: Put Financial Services Customers First and You Will Grow

TD Bank Group recently announced its Q4 2021 earnings were up 31% from Q4 2020, despite the challenges brought on by the COVID-19 pandemic. On its earnings call, the company elaborated that this in part was due to its dedicated, people-oriented approach to business. TD emphasized that this elevated focus on the customer experience has […]

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10 Questions & Answers About Using Virtual Agents for Medical Information Sharing

In our recent webinar, “Improve Medical Product Information Sharing With Virtual Agents,” Prabha Ranganathan, Kari Blaho-Owens, and Nico Frantzen discussed the ways that implementing virtual agents in life sciences companies’ call center operations can help to promote pharmacovigilance and more effectively service customers. Below are some of the questions we answered during the webinar and some that […]

Why Investing in Innovation Drives Business, Empowerment, and Success

In today’s highly competitive and unexpected market, it’s important for your company to invest in innovative practices and opportunities to not only rise above the competition, but to delight customers and create a business dynamic that positively impacts how your organization operates in the long run.   In my experience, I’ve seen companies with great employees and incredible ideas create a […]

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Despite Supply Chain Challenges, Automotive Innovation Will Drive Ahead in 2022

It’s not news that 2021 wasn’t an easy year for the automotive industry. While online car sales jumped from less than two percent to around 30 percent, chip shortages and other supply chain issues left many car dealerships with extremely low inventories and longer-than-usual wait periods. But the woes have not slowed down innovation; here […]

How to Understand Viewport Units(VW & VH) in CSS

Cascading Style Sheets (CSS) Viewport is defined as the visible area on a window screen that refers to the displays of the devices. It’s been a couple years since CSS originally introduced viewport units. Viewport units let you size items and fonts as a proportion of the user’s screen’s total width or height (the viewport). […]

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Preparing for HCIC 2021

It’s time for the Healthcare Internet Conference (HCIC), reconvening in person Nov. 2-4, 2021, at The Cosmopolitan Las Vegas Resort. The HCIC experience aims to help healthcare teams refocus marketing and digital efforts while lifting up their team and organization after a tough year. The 25th Annual Healthcare Internet Conference is the premier Fall forum […]

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