User Experience (UX)

The disability market has hit an inflection point. More global organizations buying tech are committing to accessibility in 2022 due to pressure created by the increasing number of digital accessibility lawsuits, and the increasing number of firms creating diversity and inclusion programs (DE&I). This is creating competition for opportunities to attract the global disability market […]

Imagine your client explaining the following to you: “I need help designing my data product. I want an interface that is smart, sophisticated, and knows me. I want it to learn about my habits and offer me suggestions for things I don’t know I want or need. I need to be able to find information […]

We all want the World Wide Web (WWW) to be a more informative and engaging place, right? We want to see new design trends bringing life to the digital space every year. As designers, marketers, and creatives, we sometimes sit and wait to find out what trend we should be following for the next year, […]

Since the beginning of 2021, Y2k trends have taken over pop culture and fashion. In fashion, we saw butterfly hair clips, bucket hats, and low-rise jeans. In technology, cord headphones became cool again, and Samsung released a new-age flip phone. Design trends moved with pop culture. We started seeing grunge aesthetics, colorful gradients, holographic patterns, […]

Whether you build websites or pay someone else to do it, web accessibility is a recommended best practice that is often overlooked. Did you know that according to the Colour Blind Awareness Organization, as many as 1 in 200 women and 1 in 12 men are color blind? Or, that according to the CDC, 1 […]

If you only knew the power of the Dark Side mode… Ok, it might be a slightly altered quote from Darth Vader, but you get the point. Dark mode can be very powerful indeed for those who require it and those that it just makes viewing convenient. Let’s take a few minutes to talk about […]

You’ve probably seen them before – colorfully illustrated characters with bendy limbs, accompanied by geometric shapes and friendly typography, portraying a sense of optimism and collaboration on the website or app from the latest startup. This style, known as Corporate Memphis, has become synonymous with the modern web and big tech. The style has become […]

Mask mandates are being lifted across the country. California, New Jersey, Connecticut, Delaware, Oregon, Illinois, and Rhode Island have announced plans to lift their statewide mask mandates or school mask mandates, and more states have indicated they will revisit mask requirements in the near future. If you have been holding back on making investments to […]

Perficient’s Kevin Colletti recently joined forces with Srini Alagarsamy and Patrick Daly from GM Financial, as well as Adobe’s Chris Young to present the webinar, “How GM Financial Elevates the Customer Experience with Journey Science.” In the webinar, the panelists discussed how having a firm grasp on journey science can help personalize the customer experience. […]

TD Bank Group recently announced its Q4 2021 earnings were up 31% from Q4 2020, despite the challenges brought on by the COVID-19 pandemic. On its earnings call, the company elaborated that this in part was due to its dedicated, people-oriented approach to business. TD emphasized that this elevated focus on the customer experience has […]

In our recent webinar, “Improve Medical Product Information Sharing With Virtual Agents,” Prabha Ranganathan, Kari Blaho-Owens, and Nico Frantzen discussed the ways that implementing virtual agents in life sciences companies’ call center operations can help to promote pharmacovigilance and more effectively service customers. Below are some of the questions we answered during the webinar and some that […]

In today’s highly competitive and unexpected market, it’s important for your company to invest in innovative practices and opportunities to not only rise above the competition, but to delight customers and create a business dynamic that positively impacts how your organization operates in the long run.   In my experience, I’ve seen companies with great employees and incredible ideas create a […]