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Customer Experience + Design

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5 Ways to Drive Greater Engagement in your Medical Device Marketing

For marketers of medical devices, it has never been more important to engage directly with your patient consumer audiences. With an abundance of consumer-grade device competition, an overall focus on ‘care in place’ for aging populations, and even consumer interest in exploring devices as an alternative to pharmaceutical therapies, the momentum is squarely on medical […]

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Overcome Barriers to EV Sales with Customer Experience Excellence

Overcoming Barriers The barriers to entry for electric vehicles (EV) feel overwhelming for most Americans. Not only are current models priced well above the average consumer’s financial ability, but they also require home charging and accessibility to public charging stations that are yet to be mainstream. When consumers invest in EV and home charging stations, […]

Preview: Future Digital Finance 2023

Today’s banking customers are far more complex than they once were. The experiences made standard by revolutionary players like Amazon and Uber have contributed to a drastic shift in customer expectations, across all industries. Customers have grown accustomed to the convenience and visibility made possible using elevated technologies and data insights. In fact, the Future […]

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Automation Testing – Demo Websites to test your skills

On the link bellow you will find a list of websites ready and designed to enhance automation testing skills and to practice with different technologies.   Automation Testing_ Demo websites to practice or test your skills

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Optimizely Content Delivery API

Optimizely Content Delivery API To build Optimizely pages and blocks on a website, we use C# MVC razor helpers in the Optimizely Content Management System (CMS). Now, we can utilize CMS in a headless manner using the Optimizely Content Delivery API, meaning that all pages and blocks are produced by reading JSON data returned from […]

Measure Twice, Cut Once. Plan Twice, Build Once

In our first blog in this series, Blockchain: The Secret Sauce to Supply Chain Visibility, we covered why visibility is so crucial in the supply chain for all parties and gave examples of firms using distributed ledgers to help improve customer service, reduce inventory costs, provide proactive status updates, and help mitigate risk. Per our […]

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LEAN UX/UI

Lean UX and UI are inspired by the Lean Startup methodology and focus on using quick, iterative design cycles to validate design decisions and make improvements based on user feedback. In the Lean UX process, designers work closely with stakeholders, developers, and users to rapidly prototype and test design ideas. The goal is to validate […]

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Great Expectations – Customer Experience Trends to Ensure Success in 2023

Digital experience enhancements, shifting social norms, and evolving attitudes around the role of technology in everyday life are changing customer expectations when it comes to how, when and where people engage with your brand, services and products. Is your organization prepared for success in this rapidly changing landscape? These customer experience trends are what we […]

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Figma Fun Tips

Figma is a popular cloud-based, vector graphics editor and design platform used for interface design, prototyping, and collaboration. It was founded in 2012 and has since become one of the leading design tools in the industry. One of the standout features of Figma is its collaborative nature. Multiple designers and team members can work on […]

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Improve the User Experience and Engagement When Online Vehicle Shopping with AI Virtual Assistants

Written in collaboration with Amanda Klinge   We have seen a major shift in how consumers shop for products online. From groceries to luxury goods, people rely heavily on the information readily available thanks to the convenience of their personal devices. Over the past few years, one industry stands out due to a notable shift […]

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Human-Centered Design Paves the Way for Successful Products

Human-centered design pioneer and author Don Norman recently worked with the Interaction Design Foundation to present a Master Class on 21st Century Design. The talk was inspired by the United Nations’ 17 Sustainable Development Goals which focus on multidisciplinary, community-based approaches to solve complex global challenges. As a UX architect, designer, and practitioner at Perficient, […]

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Home Office Setup

For quite some years, thanks to the availability of high-speed networks and hardware, common people are able to create a home office environment. People feel empowered to create, design, and share these Home Desk setups with the world.  As such, I have noticed the following patterns and tips among them. Types of Desks Traditional This […]

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