Customer Experience + Design

“Never share your OTP”, we have heard this a lot of times and we do follow the rule very strictly, but do you know what other mistakes can make you a victim of any financial scam? Please go through this blog for real-life deceit that happened and what measures can be taken to avoid the […]

Last night, I went to the dealership to pick up my new leased vehicle. I tend to like leasing vehicles because technology changes so quickly. A typical 3-year lease tends to be on the outer limits before the technology is obsolete. Anyhow, my wife and I went to the dealer. I saw my new vehicle […]

Welcome back to our new series on Digital Accessibility Testing Fundamentals! In this series, we’ll be discussing the Digital Accessibility Testing Fundamentals. Digital accessibility testing evaluates digital products, such as websites, mobile applications, and software, to ensure that they can be accessed and used by people with disabilities. This includes individuals with visual, hearing, motor, […]

Retailers have come under fire for lack of diversity in models, unattainable sizing and style expectations, and unsatisfactory in-store experiences. It’s not hard to understand why. Walking into a store and trying on clothing can be intimidating for anyone, but it’s also not ideal to guess sizing and hope for the best while online shopping. […]

Vehicles today remind me of smartphones on wheels. When you get down to it, they are computers capable of software upgrades, navigation, sensing, and even entertainment through subscriptions or mobile apps. Automotive manufacturers are realizing that many young consumers are preferring frictionless and fully digital customer journeys as opposed to multiple lengthy in-person visits to […]

In today’s digital age, more and more people are relying on technology to access information and services. However, not all websites, apps, and digital content are designed with accessibility in mind. This can create barriers for individuals with disabilities, limiting their ability to fully participate in and benefit from the digital world. What is Digital […]

Sitting here by the lake on a Saturday afternoon, I am watching my wife scroll through our entertainment options. This otherwise ordinary practice made me realize that we are very used to subscriptions and countless choices for entertainment. Before our modern bombardment of media, my childhood consisted of three network channels and a large antenna […]

What is a Slowly Changing Dimension? Slowly Changing Dimension (SCD) is a dimension that allows us to store and manage both current and previous data over time in a data warehouse. It is considered and implemented as one of the most critical ETL tasks in tracking the history of dimension records. There are three types […]

A Guide to Creating Accessible and Meaningful Web Content Welcome back to our series on building accessible websites with native HTML! In the previous parts of this series, we discussed the importance of creating accessible websites, the basics of HTML structure, using ARIA for accessible widgets, creating accessible links, and using semantic HTML to create […]

A Guide to Creating Accessible and Meaningful Web Content Welcome back to our series on building accessible websites with native HTML! In this fourth installment, we’ll be discussing the importance of accessible links using semantic HTML. Links are a fundamental part of the web, providing users with the ability to navigate between pages, access additional […]

A Guide to Creating Accessible and Meaningful Web Content   In today’s digital world, having an accessible website is critical to reach a broader audience. Accessibility ensures that everyone, regardless of their abilities, can access and use a website without any barriers. Forms are an essential part of any website and creating accessible forms using […]

Do you have plans to refresh or rebuild your website? If so, you could benefit from compiling what is called a component inventory. A component inventory is extremely beneficial in documenting high value areas of your site. It is an easy practice that identifies pieces you know you won’t be able to do without on […]