This is the next installment in a series of blogs on the subject of cloud transformation. We decided to call out this specific cloud lift-and-shift migration strategy because of our clients’ experience with this strategy. Many of our clients have seen both negative and positive results from this strategy, however, all of them missed many […]
Consumer Goods
Consumer Goods Brands are Optimizing Omnichannel Strategies
Currently, customers are engaging with brands like never before. Consumers continue to look for top reviews, consistent messaging, and a seamless experience for their shopping routine. Customers have the ability to engage with companies instantaneously, and also, change their mind just as quick. This engagement proves why companies must implement effective omnichannel strategies. Implementing new […]
Building Your WebSphere V9 Roadmap for Retail
When news broke that HCL had acquired several IBM products, including the infamous WebSphere Commerce, many were left wondering how the platform would change. However, the general focus of WebSphere Commerce Version 9 (V9) is not set to shift, but rather, HCL plans to enhance the features of V9 to enable commerce players to enhance […]
Motivation is Key: A Q&A on Digital Strategy and Retail
Kimberly Williams-Czopek recently joined Perficient Digital as a director within our Digital Strategy group, bringing decades of retail and digital strategy experience with her. We sat down with Kim to talk about her experiences in the retail industry, her advice for shaping an effective digital strategy, and her reaction to being named “Retail Innovator of […]
Potential Impacts Beyond Cloud Applications & Infrastructure
This is the next installment in a series of blogs on the subject of Cloud Transformation. When an organization transitions to cloud technology, it will often change the way that organization thinks about IT solutions. Cloud technology allows an organization to operate in more of an experimental/disposable way. This freedom allows an organization to “try […]
Cognitive Agents to Improve User Experience
In a world where over 2.5 quintillion bytes of data is created each day, having a tool to help deliver information to users efficiently is important. Cognitive agents are a tool that can improve user experience for both advisors and customers alike. This self-service technology is capable of understanding human language to provide accurate information […]
Retail Checkout: Who’s Doing it Right?
It’s no secret that cashiers at retailers are starting to be replaced by self-checkout options. The rise and success of Amazon Go has the retail industry adopting new technologies to remain contenders in customer satisfaction. The majority of big chain retail establishments are implementing new checkout options: express checkout, curbside pick-up, registers for customers to […]
Phygital – It’s More than a Buzzword
Two weeks ago I spoke at the annual SPECS Show. The retail-focused conference was centered on the physical aspects of running a retail business today, but there was also a dedicated track for discussions around digital trends. I gave a presentation on how digital and physical can meld, aka, PHYGITAL. Buzzwords aside, customer behavior trends […]
Oral-B Implements AI-Powered Toothbrush to Enhance Mouth Hygiene
It’s no secret that artificial intelligence (AI) is working its way into every industry day-by-day. Oral health is no different. Recently Oral-B introduced an electric toothbrush that uses AI to track how people brush their teeth and offers personalized tips on oral hygiene. The toothbrush’s programming features thousands of brushing patterns to recognize each user’s […]
You Want to Know Why the Oracle Asset and Asset Lines Look “off”?
Users ask, “Why do the asset and lines coming into Assets from Projects look off?” The straightforward answer is the screen layout is confusing. After Projects interfaces summarized asset lines to Assets, the Assets team must analyze and then post asset costs. A question we’re faced with at some point in every project where PPM […]
Are Consumers Subscribing to Easier Shopping?
Consumer buying trends are consistently changing; from purchases, in-store assistance, to mobile shopping, and now monthly subscriptions. In today’s technologically advanced society, the consumer purchasing process is consistently adapting to the hectic lifestyle of the consumer. Through these new waves of shopping experiences, consumers are optimizing their efforts in subscription purchases. Approximately 15% of online […]
Facial Recognition Enhances Customer Experience
Facial recognition technology is quickly advancing and going beyond the ever-popular security use cases. Now retailers can use it to deliver an omnichannel shopping experience. This is significant considering a 2018 Customer Experience/Unified Commerce Survey of top North American retailers found that 73% of customers expect order tracking across all touch points, but only 7% […]