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Posts Tagged ‘Artificial Intelligence (AI)’

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Exploring the Potential of Your Data with AWS Q Gen AI Chat Assistant and Perficient Handshake

The recent introduction of AWS Q has certainly caught the attention of the tech community. This new platform offers a promising set of features, including Retrieval Augmented Generation capabilities, aiming to enhance the domain of generative AI-powered assistance. It’s an interesting development that offers fresh possibilities for IT professionals and developers. In terms of utilizing […]

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Influencing Shopping Lists with Gen AI for Consumer Goods

What makes a consumer buy a product from one brand over another? The answer used to be brand loyalty and quality of product, but the landscape for consumer goods companies has recently flipped upside down. Anymore, consumer goods companies gain and retain loyalty from customers because of the experiences they provide. Thankfully, generative AI has […]

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Unlocking the Power of AI: Einstein for Developers

“Einstein for Developers” refers to the set of artificial intelligence (AI) and machine learning (ML) tools and features available for developers within the Salesforce platform. Salesforce Einstein is designed to help Salesforce developers build smarter, more predictive, and more automated applications that enhance their CRM and business processes. Einstein for Developers is a generative AI […]

Big Data Technology And Data Science Illustration. Data Flow Concept. Querying, Analysing, Visualizing Complex Information. Neural Network For Artificial Intelligence. Data Mining. Business Analytics.

Data – The Lifeblood of Artificial Intelligence

With all the hype around artificial intelligence (AI), AI can feel complicated, distant, or foreign. But guess what? It’s not new news and it doesn’t need to be complicated; it’s just a revolution of how we leverage data! Let’s take a quick dive into the data-driven universe of AI. For the purposes of this article, […]

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When Hyper-Personalized Experiences Are Expected, Media Companies Can Win Using Generative AI

Not only personalization, but individualization, is the future of media. Consumers of connectivity and content are demanding that media providers read their minds and instantly present exactly what they’re looking for, even if they don’t personally know what they want. Every platform from social media sites to popular online retailers is constantly improving the way […]

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Recap: Writer and Perficient Generative AI Event in NYC

In the past 12 months, Artificial Intelligence has gone from a future technology that has the potential to be revolutionary to a must have to remain competitive. From August 2022 to August 2023, “How to use AI” has skyrocketed on Google Trends by 507% with many leading innovators believing that this is the next internet […]

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Keeping the Lights On with Generative AI for Utilities

Decision-making is best done by humans, but generative AI can quickly and accurately present the right data and reports we need to make those decisions. The rise of generative artificial intelligence has led to the potential for end-to-end improvements in the utilities industry. With this boundless resource now more accessible to utilities companies, it is […]

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Don’t Let Poor Data Quality Derail Your AI Dreams

AI is reliant upon data to acquire knowledge and drive decision-making processes. Therefore, the data quality utilized for training AI models is vital in influencing their accuracy and dependability. Data noise in machine learning refers to the occurrence of errors, outliers, or inconsistencies within the data, which can degrade the quality and reliability of AI […]

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Top Industry Trends Ranked by Retail Leaders and Experts 

Creating unified customer experiences across all touchpoints and channels is a common goal among retailers, and organizations often talk about being customer-centric and driving towards a personalized, consistent experience. Despite these priorities, many can’t deliver. At our Retail Innovation Conference and Expo workshop “What Should I Do Now Vs. Next: How to Prioritize Your Unified […]

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Real Insights to Future Business Performance Requires Performance Intelligence Solutions

Without insights into future performance, businesses risk stagnation or failure. In today’s competitive global markets, businesses must understand current profitability, predict financial performance, and model scenarios aimed at optimizing future growth and performance.    Gaining Insight with AI While baseline financials quantify profitability, they often do not provide key insights into what is driving sales, margin, […]

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Generative AI Turns Marketing Insights into Action for OEMs

Generative artificial intelligence (AI) is on the news daily because it has huge ramifications for companies in all industries, but my eyes are glued to how it will affect automotive. The way I see it, there are two main categories for how generative AI will transform automotive: marketing and manufacturing. This time, I want to […]

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IBM Launches Watsonx: A New Platform for Foundation Models and Generative AI

This week, IBM announced a new AI and data platform, Watsonx, at its annual Think conference. Watsonx is designed to help enterprises scale and accelerate the impact of the most advanced AI with trusted data. Watsonx will offer a studio, a data store, and a governance toolkit for building, tuning, and deploying foundation models and […]

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