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How to Use the Personalization Connector for Salesforce Sales and Service Clouds

Have you ever wondered what happens if you connected Personalization with Sales and Service Clouds? The Personalization connector for Sales and Service Clouds exposes user data and server-side campaigns in Salesforce CRM for your contacts and leads. ✋ The Key for Success To use Personalization for Sales and Service Clouds, you’ll need to have: User […]

LinkedIn OpenHouse Control Plane

LinkedIn open sources a control plane for lake houses

LinkedIn open sources a lot of code. Kafka, of course, but also Samza and Voldemoort and a bunch of Hadoop tools like DataFu and Gobblin. Open-source projects tend to be created by developers to solve engineering problems while commercial products … Anyway, LinkedIn has a new open-source data offering called OpenHouse, which is billed as […]

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Caregiver Healthcare Content: When the Patient Isn’t Your Audience

Most of the time, when you’re writing healthcare content for a provider organization, we recommend writing directly to the patient. Writing directly to them helps foster feelings of warmth and connection between your healthcare organization (HCO) and the potential patient. But what happens when you’re writing for the caregiver, rather than the patient? The Centers […]

Optimizely Configured Commerce Best Practices

Power Apps Solution Deployment Using Pipeline App: A Step-by-Step Guide

Microsoft’s Power Apps is a flexible platform that empowers users to effortlessly construct custom applications. As applications become more complex, the need for a well-organized and efficient deployment process becomes paramount. In this blog post, we’ll delve into the step-by-step process of implementing deployment pipelines in Power Apps, leveraging the Power Apps Deployment Pipeline App—an […]

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Spark DataFrame: Writing into Files

This blog post explores how to write Spark DataFrame into various file formats for saving data to external storage for further analysis or sharing. Before diving into this blog have a look at my other blog posts discussing about creating the DataFrame and manipulating the DataFrame along with writing a DataFrame into tables and views. […]

Creating Universal Design Experiences: The Power of Intuitive Mobile App Design

In the digital age, where mobile apps have become an integral part of our daily lives, ensuring accessibility for everyone is paramount. Designing mobile apps with simplicity and intuitiveness in mind goes a long way in creating inclusive experiences. In this blog post, we’ll explore the importance of intuitive mobile app design and delve into […]

Clear Signage in Public Spaces: Designing for Universal Accessibility

In the realm of universal design and accessibility, clear signage in public spaces plays a pivotal role in ensuring that everyone can navigate and access facilities effortlessly. Whether it’s a bustling transportation hub, a public building, or a recreational space, implementing simple and intuitive design principles for signage benefits everyone, regardless of their abilities. Let’s […]

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Decoding the Future of Development with Sitecore and Generative AI

In Episode 2 of Sitecore Sessions our panel of Sitecore experts explored the transformative role of generative AI in the Sitecore community, its impact on development workflows, and the future of coding practices. You can watch the whole episode here:   A generated summary of the above video is below: The Dawn of Generative AI […]

Business Analysis And Financial Background

Transform FP&A with Artificial Intelligence: How Finance Leaders Benefit from AI

Artificial intelligence (AI) is transforming the way businesses operate across various domains and functions. From retailers improving their customer experience to marketers finding time and cost savings with generated content, we believe that AI has the power to improve organizations of industries. One of the areas where AI can have a significant impact is financial […]

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Achieving New Heights in Healthcare Marketing With Salesforce Marketing Cloud Personalization

In December 2022, the Department of Health and Human Services released a bulletin announcing additional compliance requirements for healthcare marketers when it comes to third-party trackers. The guidance lays forth expectations for how healthcare organizations collect data on activities that take place on their website and mobile apps.   So, what’s the problem? Per the […]

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Overcoming Barriers to Embrace Generative AI: Insights from May Habib

In a recent episode of the What If? So What? podcast, May Habib, CEO of Writer, shared valuable insights on the barriers organizations face when it comes to embracing generative AI in their digital strategies. She also discussed how Writer is addressing these challenges and empowering businesses to leverage the power of AI. In this […]

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Spotlighting Dynamic Women Leaders Driving Change: Susan Welton

As we celebrate International Women’s Day, it’s fitting to shine a spotlight on women who exemplify resilience, leadership, and empowerment in their professional journeys. Susan Welton, a seasoned marketing manager at Perficient, embodies these qualities and more, leaving an indelible mark on the technology and marketing landscape, and stands as a shining example of Women […]

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