Research and Studies

At the start of 2020, Perficient kicked off its Growth for Everyone campaign with a self-discovery initiative. The first post of the series, A Study in Personality Tests: What Can They Do for You?, explored the psychological and professional benefits of personality tests, while highlighting some of the most influential assessments. To further the discussion, […]

Adobe is a top digital experience platform with a suite of solutions to enhance brands’ customer experience. To utilize its full breadth and complexity of components, Adobe partners offer unique capabilities and insight, along with certified Adobe experts. This is where Perficient excels as a digital consultancy with more than eight years of Adobe partnership […]

This study presents information on how Google’s move toward implementing search features is impacting click-through behavior in the search results. To our knowledge, this will be the first such study that marries actual rankings data with real clickstream data. Our partner in this project was AuthorityLabs Data Services. They identified 2M queries to track the […]

Perficient is a global consulting company that provides consulting services for digital transformation. Within the cloud computing space, our core competencies are in strategic planning, workload modernization and migration, pipeline automation, and big data. What Does the Cloud Team at Perficient Do? “Our team helps clients leverage cloud technologies from strategic planning through implementation for […]

For the fifth straight year, we searched the 1.4 million search queries to measure the state of featured snippets. The goal was to look at a large number of queries that have potential to generate a featured snippet. We then looked at how many of these produced results, as well as how these results have […]

We are pleased to present the 2019 update to our Digital Personal Assistants accuracy study. In this latest edition of the study, we tested 4,999 queries on seven different devices: • Alexa • Echo Show • Cortana • Google Assistant on Google Home • Google Assistant on Google Home Hub • Google Assistant on a […]

Marketing and sales teams often grow into silos. And although both are working toward the same goal, they have a lack of shared knowledge about where – and how – they can fit together based on customer activity. Unfortunately, there isn’t a one-stop-shop for reference when creating marketing experiences, measuring engagement and integrating sales efforts […]

We started with the theory that blogs are used as publishing platforms on many sites where they don’t make sense. The reason for this theory is that the majority of content published in blogs is evergreen content – and that two main components of a blog don’t work well with evergreen content. These components are: […]

Personalization, by definition, should not be a “one-size-fits-all” effort. It’s a customer-driven approach that can dramatically improve marketing results by leveraging user data, customer insights and strategic knowledge of a customer journey. Most importantly, it can build trust between customers and brands, as well as increase B2B sales by reaching current or prospective customers through […]

Data Analytics Case Study Results  Easy-to-use, web-based internal platform created to access specialized data in 1 query Internal platform also slated to be launched as a client-facing platform Client-facing platform evolved from only catering to Apache Zeppelin to supporting Zeppelin, Jupyter, Python, and more 87.7% reduction in process to pull relevant data from catalog Enabled easy access […]

DevOps Case Study Results  Faster time to market, 50% reduction in deployment time Refactored cloud architecture 30% reduction in infrastructure costs 30-40% less time in CI/CD pipeline, getting to a one-click deployment Team oversees 15+ applications, all productive Database migration of 400 million records   Executive Summary Our client, a global geolocation company with offices in the US […]

Performance Engineering Case Study Results  200% performance improvement in critical cases in 6 months Fully automated testing allows for over 300 test executions a day  Issues are flagged at the beginning of the software development life cycle  Improved information analysis  Tests run in isolated performance environments before being deployed to production Time and money savings achieved by […]