Adobe

Delivering success with Marketo requires best practice knowledge and expertise for marketing automation teams. This ongoing Marketo Essentials series shares tips and expertise you can put to use in Marketo to do more and perform better. This is a common question Marketo users ask when creating programs inside Marketo Engage. Today I am going to […]

This is the third post in a four-part series sharing real stories of success in marketing automation. Cybersecurity Leader Bromium Came to us With a Question “What if we could deliver more success by transforming marketing operations and lead management?” Quite the question! Bromium had recently implemented Marketo Engage. Its email marketing programs were performing […]

Delivering success with Marketo requires best practice knowledge and expertise for marketing automation teams. This ongoing Marketo Essentials series shares tips and expertise you can put to use in Marketo to do more and perform better. Appending data to a field in Marketo allows you to store historical data in a legacy field so that […]

Have you ever found out you owned a website you never knew about? Do you regularly get emails with “comments” about certain types of enhancement and EXPERT SEO SERVICES!!!? Does your ITSec know the website you’re calling about before you tell them it’s compromised? If so, you may have a case of WordPress. WordPress is […]

One of the hottest areas of machine learning is image recognition. There are many major players investing heavily in this technology, including Microsoft, IBM, Google, and Amazon. But which one does the best job? That is the question that we’ll seek to answer with this study. Image recognition engines covered in this study: Amazon AWS […]

Adobe’s Marketo team has announced a free one-day online summit for marketing automation experts this September.  Marketo Marketing Nation Live will be a five-hour online event on September 18, 2019. Attendees can expect 2 inspirational keynotes and 15 in-depth breakout sessions from Marketo experts and customers. The full schedule has not been released yet.  Should […]

Delivering success with Marketo requires best practice knowledge and expertise for marketing automation teams. This ongoing Marketo Essentials series shares tips and expertise you can put to use in Marketo to do more and perform better. With a few simple steps, you can enable sales reps to add a lead or contact to a Marketo […]

Nearly every user of Adobe Experience Manager underestimates the AEM Link Checker. Most people think of the AEM Link Checker as that annoying feature that incorrectly strips links in AEM. But, it can do far more. Not only will the AEM Link Checker remove links and incorrectly flag links as broken, but it can also […]

Perficient Digital prides itself on producing exceptional work that transforms clients’ digital platforms. Together with a leading cybersecurity company, Symantec, we worked on the design and development of Support.Symantec.com which earned a gold dotCOMM award. Our submission included in-depth content and design strategy, along with consultation from our artificial intelligence (AI) team. As Symantec’s award-winning […]

This is the second post in a four-part series sharing real stories of success in marketing automation. A Fortune 50 health insurer came to us with a simple question. “What if we could deliver highly personalized experiences for thousands of healthcare customers, at scale?” The client had a marketing team of three. They were experiencing […]

Delivering success with Marketo requires best practice knowledge and expertise for marketing automation teams. This ongoing Marketo Essentials series shares tips and expertise you can put to use in Marketo to do more and perform better. Do you want to build Marketo programs faster? Today I’m going to show you how to use program templates […]

Recently, my colleagues and I discussed frustration with the editing process for AEM dialogs. You have to edit the dialog XML, sync it, and preview it on an AEM page. One idea discussed was having a tool to edit AEM dialogs within AEM and how beneficial that would be for us. I thought it was […]