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Marketo Engage

Adobe Summit 2024 Women In Digital Panel

Celebrating Women in Digital at Adobe Summit 2024

March is not just about the arrival of spring. It’s a celebration of women’s achievements, history, and ongoing societal impact. As we continue to recognize women this month, we’re excited to take the celebration to Adobe Summit 2024! Join us on Tuesday, March 6 for our Women in Digital Breakfast at the Grand Lux Cafe […]

2024 Forrester Adobe Services Report

Perficient Included in Forrester’s The Adobe Services Landscape, Q1 2024 Report

In a dynamic digital landscape, choosing the right Adobe service provider is paramount for businesses seeking to maximize their Adobe investments. The selection process can be daunting with a diverse set of providers that vary by size, type of offering, geography, and business scenario differentiation. So where do marketing leaders start? Forrester published The Adobe […]

Fireside Chat With Morgan Stanley At Adobe Summit 2024

Morgan Stanley Supercharged Its Customer Journey. Learn How at Adobe Summit 2024!

Adobe Summit 2024 is right around the corner, and we’re excited to sit down with the executive director and head of marketing applications at Morgan Stanley Dorothy Joseph on March 27 at 11:30 A.M PST at The Grand Lux Café in The Palazzo. Perficient’s Jay Jackson, director of Adobe Digital Marketing and CDP, will host […]

Women In Digital Event in Cincinnati, Ohio with Perficient and Adobe.

Teeing Up Success: A Recap of Perficient and Adobe’s Women in Digital Event

Recently, Perficient and Adobe hosted a Women in Digital event at the prestigious Kenwood Country Club in Cincinnati, Ohio during the Kroger Queen City Championship presented by P&G. It was a great day that included brunch and a fireside chat as well as a golf clinic with LPGA player and golf commentator Morgan Pressel. The […]

Deciding on a marketing automation platform.

Deciding on a Marketing Automation Platform is Like Buying a Car

Have you ever been to a dealer to buy a car? Deciding on which features, trims, engines, or colors are right for you can be overwhelming. And selecting a marketing automation platform isn’t that different as there are a lot of things to consider as well. For example, in a car you may want a […]

Adobe Experience Maker Award: Sunbelt Rentals

Sunbelt Rentals: Winner at the 2023 Adobe Experience Maker Awards

The Engager A huge congratulations to our client Sunbelt Rentals for winning an Adobe Experience Maker Award in the Engager category! At the prestigious 2023 Adobe Experience Maker Awards’ gala held on June 21 at Rockefeller Center’s iconic Rainbow Room in New York City, Sunbelt Rentals emerged as the winner for The Engager category. This […]

Adobe Summit Emea 2023 Meet Perficient

Adobe Summit EMEA 2023: Come see us in London!

Adobe Summit EMEA 2023 kicks off next week on Thursday, June 8 in London and we’re excited to be there, back in person for the first time since 2019. Perficient recently expanded its presence in the UK with a new office located in The Shard, an iconic building in the heart of London, and we’re […]

Technology Background

All Marketo Engage Filters Are Not Created Equally

When looking at a recipe, we want the directions to layout the steps concisely as one works through the process. Marketo Engage is no different. As an operator, we want names of features and functions to be intuitive. Yet, Marketo’s Smart List filters aren’t always cut-and-dry. In this post, I am going to walk through […]

Department of Justice (DOJ) wants to ensure digital accessibility for persons with disabilities

Advocate for Digital Accessibility from Your Desk!

March is National Disability Awareness Month here in the United States. Living with a disability is very common, affecting about 1 in 4 (26%) of individuals according to the Centers for Disease Control (CDC). And vision impairments account for about 8% of the U.S. population according to Georgetown University’s Health Policy Institute. In the digital […]

Dynamic Chat

A Senior Consultant’s Reflection on Marketo’s Dynamic Chat Customer Lighthouse Program

Since April 2022, Perficient’s Marketing Automation Team has been part of a select group of Adobe Partners participating in the Dynamic Chat Customer Lighthouse Program. As someone on the digital proving ground of marketing automation, I volunteered to take the lead on this initiative on behalf of Perficient. It’s been an exciting journey to watch […]

Network Connection Technology

With a New Year Comes a New Marketo Engage

Marketo Engage January 2023 Release Last week Adobe began rolling out the latest features of Marketo Engage as part of the January 2023 release. The new features enhance the capabilities of the platform in many exciting ways to support improvements in lead engagement, marketing/sales alignment, and attribution reporting. Read on to learn about three robust […]

A woman helping her male coworker work on code

Cool Things You Can Do with Marketo’s REST API

Hey, friend! This is April Deibert and Sam Schwarz with the Marketo Team, a part of the Digital Marketing Solutions Practice here at Perficient. Over the past year, we’ve worked on some cool client projects where we used our Marketo REST API skills creatively. We thought you might appreciate learning more. If any of these […]

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