Automotive

The automotive industry is continuously producing innovations that feature and support wireless connectivity, sensors, AI, smart infrastructures, and automation. These innovations have seeped into many areas of the industry, from the buying process to driving to servicing. What’s fascinating is that many of the current and emerging trends share the same common denominator, and that […]

In 2015 the Ford Motor Company made the significant investment to purchase and integrate the full Adobe Marketing Cloud solution with the goal to deliver personalized and optimized content through its myriad of digital channels. Perficient was brought on board to work closely with Ford’s Head of Digital Brand Optimization in the planning, implementation, integration, […]

Users ask, “Why do the asset and lines coming into Assets from Projects look off?” The straightforward answer is the screen layout is confusing. After Projects interfaces summarized asset lines to Assets, the Assets team must analyze and then post asset costs. A question we’re faced with at some point in every project where PPM […]

Every day, we sit at our computers and read the constant flow of headlines that cross the wires. In our meetings, we hear about our competitors, from what they are working on to how they are getting it done. It is these stories that drive organizations to innovate and perform better. It is these conversations […]

1. Do you manage a small or large fleet of vehicles that are critical to your business operation? 2. Do you have the necessary data to manage your fleets utilization, preventative maintenance, driver behaviors and route optimization? If you answered YES to question 1 and NO to question 2 you should consider a implementing a […]

Differences exist between Cloud Project Billing and EBS Project Billing. Using Oracle Cloud Project Contracts exclusively is one of the differences. In EBS “Project Funding” we create an approved revenue budget, baseline it, setup the agreement and lastly fund the project/task. Utilizing Oracle cloud project contracts raises questions of how the former “funding” is achieved […]

I have just returned from the Gartner Application Strategies and Solutions Summit 2018. This was one of those conferences where it turns out to be something different than what you expected. The agenda was a solid blend of educational sessions, networking opportunities and meaningful keynotes. Like many conferences, the real value comes from hearing from […]

Think back, and we are talking about 30 to 40 years ago; when a company would release a new car. These different automobiles would be completely new in regards to the make and design. It was exciting to see the fresh new features and styles that the companies would introduce. That is what people wanted. […]

The author could not resist the analogy here. In my recent research on emerging technology for my client I came across the subject of “Smart Dust.” I had reviewed the technology one time before but put it in the “10-year plus” category. Upon further reading and research it became clear that this is one of […]

The automotive world is focusing on a different tactical approach to meet customer expectations and increase sales. While brick and mortar remain the dominant sales channel, the industry is hoping that digital can help drive additional sales. The reason automotive companies are pushing mobile and digital: Easier buying and selling process for customers Existing customers […]

Big Data is the way to move forward for all enterprises today. May it be healthcare, retail, finance or manufacturing, everyone is at different stages in their journey to create their industry-grade, enterprise-ready Data Lake repository. Data Lake forms the core foundation for companies in their journey to build state-of-the-art intelligent applications and provide cutting-edge […]

Although investing in technology plays a big role in digital transformation, transforming or growing a car rental company isn’t just about the deployment and modernization of front- and back-end systems. Transformation initiatives also require the development, implementation, and execution of strategies and programs capable of delivering operational efficiency, reducing expenses, and increasing revenue. For example, […]