The rapid advancement of artificial intelligence (AI) has revolutionized various industries, and experience design is no exception. AI-powered tools, such as OpenAI and others, have opened up new possibilities and are transforming the landscape of user experience design. In this blog post, we will explore the profound impact of AI tools on this domain and […]
Posts Tagged ‘UX’
The Dialogue Element: Modals Made Simple
Introduction Modals suck. Any front-end developer has likely experienced the pain of covering an exhaustive list of accessibility and UI edge cases while implementing modals. Well guess what? Not any longer. Now there’s a native HTML element, <dialog> which covers both modals and dialogs. Support for tab control, content hiding, focus management — it’s all […]
Icon Library in Optimizely CMS
What are Icons? Icons are graphical representations of different elements on a website. They make the webpages visually appealing and like any other image, have a stronger connection and retention to the end user’s memory than plain text. When used in moderation and the right way, they can be self-explanatory and reduce the need for […]
Personalized Marketing: What Banking Customers Really Want
The Landscape According to Forbes Advisor: 2022 Digital Banking Survey, as of 2022, 78% of adults in the U.S. prefer to bank via a mobile app or website. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data. And those consumers desire digital experiences that are personalized and meaningful. […]
LEAN UX/UI
Lean UX and UI are inspired by the Lean Startup methodology and focus on using quick, iterative design cycles to validate design decisions and make improvements based on user feedback. In the Lean UX process, designers work closely with stakeholders, developers, and users to rapidly prototype and test design ideas. The goal is to validate […]
Human-Centered Design Paves the Way for Successful Products
Human-centered design pioneer and author Don Norman recently worked with the Interaction Design Foundation to present a Master Class on 21st Century Design. The talk was inspired by the United Nations’ 17 Sustainable Development Goals which focus on multidisciplinary, community-based approaches to solve complex global challenges. As a UX architect, designer, and practitioner at Perficient, […]
3 Ways Financial Institutions Can Step Up for Underserved Communities
The financial services industry has made major strides in amping up its overall customer experience game; however, there is still a deficit in the personalization and accessibility of products and services for many Americans. The financial services industry must consider its customer experience game while also grappling with a sense of distrust from many communities […]
Putting Innovation to Work: How Experimentation Can Test Your Design Performance
Like homes and offices, websites and mobile apps need a fresh coat of paint to keep up with industry trends. Full website and mobile app redesigns are risky. Optimization is always a better approach than a complete rip and replace. That is why experimentation is so important. It allows you to try and learn what […]
How to Design Visually Appealing Better Forms (and Not Suffer in the Process)
Forms are everyday work for developers and UI designers around the world. This can either be a usability nightmare or a perfectly applied solution that users don’t even realize it took a lot of effort to plan, design, and code. Here I’ll give you some guidance on how to better up our form design. […]
The Beauty of Simplicity: The Key to Accessible Web Design
In today’s hectic world, humans are increasingly drawn to simplicity. Stemming from a rising need for everyday efficiency and speed, we are in constant search for the next new technology that will make our lives easier. While this inclination toward simplicity is likely intuitive for most aspects of modern life, we often see the opposite […]
Perficient’s Brian Flanagan Featured in 2021 SoDA Report
Brian Flanagan, Perficient’s Digital Experience Strategist was selected by the Society of Digital Agencies (SoDA) to contribute towards the recently released 2021 SoDA Report, Digital First, Digital Fast. In his article, Delivering at the Speed of the Customer, Brian shares his insights on developing technology-based experiences at the speed customers expect in a digital first […]
Get Ahead of Headings: How to Correctly Use Headings for Accessibility
Heading Overview For those that may not be familiar with heading levels, here is a quick run-down. Titles on your web page will have heading (<H>) tags to indicate their level of importance. Web developers use <H> tags for page titles to structure the content of the page. Not only are <H> tags used for […]