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Perficient Nagpur Office Hosts Flutter Meetup

Perficient was excited to have an opportunity to bring the Flutter Meetup Platform to our Nagpur office for the first time for an interactive, in-person event. As Flutter Nagpur reached out to Perficient to become a Venue Partner, Perficient is uniquely positioned to develop and accelerate Flutter opportunities. What is Flutter?   Flutter is a […]

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Google Gemini AI Integrates Seamlessly with Salesforce for Enhanced Efficiency and Productivity

Last week, Google announced Gemini, its groundbreaking multimodal AI model designed to push the boundaries of performance and versatility in AI technology. This means it can generalize and understand; operate across platforms; and is trained across different types of information, including text, code, audio, image, and video. It’s also the most flexible AI model yet […]

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Nine Key Takeaways from Dreamforce 2023

Last week, Perficient attended the largest AI event in the world, Dreamforce, in San Francisco. During the three-day conference, 40,000 Salesforce partners, clients, and vendors got together to hear from Salesforce leadership, industry experts, clients, and a handful of celebrities, as well as get hands-on experience with the Salesforce platform.   Fueled by generative AI, IDC […]

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Saying “Goodbye” to Google Optimize & “Hello” to Better Experimentation

Google’s announcement of the upcoming retirement of their Optimize A/B testing product took me by surprise. In my mind’s eye I still see experimentation as shiny and exciting technology. I’ll blame this on the finesse of leading software providers, who have adeptly added sophisticated testing and personalization capabilities over the years, right in line with […]

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Deep Dive into Google Analytics 4

Over the past several months I start receiving messages from Google announcing its deprecation of Universal Analytics in favor of Analytics 4 from July 1, 2023 (and Analytics 360 got an additional 3 months beyond that date until October 1, 2023). The new tool, the company claims, has more power to measure many different types […]

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Seven Reasons for Google Optimize Customers to Move to Optimizely Experimentation

If you are a Google Optimize customer, then September 30th is an important date for your organization. Google  Optimize and Optimize 360 will no longer be available after this date. Businesses that rely on Google Optimize will have to find a new solution and should start researching alternatives. Optimizely, the leader in experimentation, is the […]

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Battle to Use Artificial Intelligence Heats up, Introducing Google Bard Rival to ChatGPT

The battle to use artificial intelligence is heating up as companies worldwide are investing heavily in the technology. Companies are investing in AI to gain a competitive edge in the market, as well as to automate processes and increase efficiency. Google on Monday released its own chatbot similar to ChatGPT, called Google Bard, as the […]

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Why Don’t I Rank? Here’s a Quick Fix When the Wrong Page Ranks for Your Keyword(s) in Google

Picture this: You’re sitting at your desk, anxiously refreshing your website’s rankings, eagerly awaiting the moment you see your target keywords sitting pretty at the top of the search engine results. But then, the moment of triumph turns into one of disappointment and frustration as you realize that the page Google has chosen to rank […]

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reCAPTCHA Enterprise – Sitecore Options

We have all encountered those annoying bots called reCAPTCHA which appear just when we are about to hit that Submit button. They are needed to keep fraudulent activity at bay and promoting legitimate customers get in and attackers out. In this blog post, we will explore some options we have to enable reCAPTCHA Enterprise on […]

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5 Commonly Asked Questions About Intrinsic Bias in AI/ML Models in Healthcare

Healthcare organizations play a key role in offering access to care, motivating skilled workers, and acting as social safety nets in their communities. They, along with life sciences organizations, serve on the front lines of addressing health equity. With a decade of experience in data content and knowledge, specializing in document processing, AI solutions, and […]

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Becoming Data Driven: Increase Data Knowledge and Literacy

This is the fourth blog in a series that dives into how organizations become data-driven, with insights and strategy from Perficient’s Senior Data Strategist and Solutions Architect, Dr. Chuck Brooks. You can read the other blogs in the series via these links: first blog, second blog and, third blog.    A data-driven organization is one […]

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Becoming Data Driven: Make the Data Accessible, Integrated, and Reusable

This is the third blog in a series that dives into how organizations become data-driven, with insights and strategy from Perficient’s Senior Data Strategist and Solutions Architect, Dr. Chuck Brooks. You can read the previous posts here and here. A company becomes data-driven when they look to data to make important business decisions across the […]

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