No one asked for the iPhone. Yet the experience of using it is as much of the design as the product itself. Design today goes far beyond the packaging and the product. How the consumer feels –whether good or bad – while buying and using a product is the design. In Season 1, Episode 2 […]
Posts Tagged ‘experience design’
Perficient, DTE Energy, and Non-Profit Client Win Respective Creative Awards
One award is exciting, but bringing home two awards is out of this world! We are excited to announce that DTE Energy’s Interactive, Energy Efficient Home, and a nonprofit private client have won silver and bronze (respectively) at this year’s Creativity International Design Awards. The Creativity International Design Awards is active in recognizing exceptional design […]
Empathy: The Business Value of Experience Design (Part 1 of 8)
This is the first in a series of blog posts sharing the results of our study on the business value of experience design. In this post, we explore the value of empathy: revealing how users think, perceive, and interact with digital products and how those product experiences help make their lives easier. The history of […]
The Business Value of Experience Design (Series Introduction)
Whether you’re checking your bank balance, getting an oil change, or enjoying another curbside pickup for Taco Tuesday, everyone loves a great customer experience. And if you’re on the other side of that exchange, everyone wants to make their customers happy and coming back for more. But a great customer experience is not a matter […]
Perficient and DTE Energy Bring Home Two More Wins for Interactive Virtual Home
Prepare yourself for this incredible news! We are excited to announce our W3 Gold Winner Award and Gold Winner MUSE Creative Award for DTE Interactive Virtual Home. This microsite educates consumers on how to save energy for their homes on a completely new level. The W3 Awards is a major web competition judged by the Academy […]
DTE Energy and Perficient Win Creative Awards for Interactive Virtual Home
Perficient takes pride in the work we do as we partner with clients to create exceptional experiences for their end customers and internal teams. We love to use our CX strategy, design, and development expertise to help companies achieve their goals and engage with their customers. Earning outside recognition for the work we do is […]
So What? Putting Perficient’s Now/New/Next to Work
In my last post, I shared the primary insights you need to pull together a Now/New/Next portfolio and get started on making sense of where you stand in the market. In this post, I’ll share how to use those insights to make sense of what to do about it. The Approach For most of us, […]
Bring Your Prototypes to Life with Adobe XD’s Latest Features
The struggle with prototyping is that most design software has minimal interactive and motion prototype features, but Adobe XD is closing this gap with its latest round of updates, and I’d like to share my thoughts on a few of these, specifically the Tap, Drag, and Voice triggers. These are a few small demonstrations of […]
Perficient Digital Earns W3 Gold for New Healthcare Website
The new website we created for OhioHealth has received industry recognition for the third time since launch with the announcement of the W3 Award winners. The new OhioHealth.com earned a Gold award in the Healthcare Services Website category at the W3 Awards after also earning Creativity International and WebAwards nods earlier this year. The new […]
Salesforce Community Branding and UX Design Tips
Beyond a customer’s perception of your company’s products and services, your brand identity and experience go hand-in-hand with every interaction they have – across marketing, sales, and service – with every touchpoint serving as an opportunity to further engage your customers. Your new Salesforce Lightning Community should not be an exception to this rule. A […]