Posts Tagged ‘Content’

With all the different audiences businesses interact with today, it can be a challenge to control the information each audience actually needs. Systems that worked in the past can quickly become useless as growth happens and business needs change. The question is, can your technology solutions keep up? When Your Community Content is Out of […]

Developing and delivering content that resonates with your customers doesn’t have to be a random act. With two simple strategies for elevating your game, you can be sure that your customers get the content they want.

Google’s search factors change all the time, and it looks like the authors behind web content may now be a factor. But what does that really mean when it comes to SEO ranking? Check out our recent video from Eric Enge and Mark Traphagen, who recently joined Perficient Digital through our acquisition of digital consultancy […]

Creating content that will both entice customers and create a compelling experience is a constant challenge. And with consumer expectations always rising, marketers need to develop a steady flow of captivating content. You start the process with ideas and concepts, then create and manage assets, deliver and personalize experiences, and finally analyze performance. And hopefully, you […]

Everyone loves a great story. Our oldest friends, sitcoms, movies, books, sports, and music all tell the types of stories that move us. They move us to action or leave us wanting more. When it comes to your website and your products, how can you tell the same type of compelling story? One that moves […]

Understanding where you are within Experience Editor is critical to understanding what you are editing. Understanding the 3 distinct editable elements can help you navigate more effectively.

Track multiple interactions within a page and extend your analytics capabilities with Brainjocks SCORE Experience Rules (XPR).

From the StyleLabs acquisition to JSS to awesome presentations and so much more, Diego delivers a wrap-up on Sitecore Symposium 2018. Read more to learn his 7 biggest takeaways from the show!

“I am a person before I am anything else. I never say I am a writer. I never say I am an artist…I am a person who does those things.” —Edward Gorey Being greeted with your name and recommendations for products and services is common for return website visits, but personalization is evolving rapidly. And rightly […]

Social media can be a valuable asset to your SEO efforts, but not in the way most people think. Google doesn’t rank social media links the same way it does other site links. So while your link may be getting engagement on social, it doesn’t influence how Google ranks linked content. Check out our recent […]

Version control. Whether your marketing team is within an agency, small business, enterprise, or startup, keeping track of content versions is a struggle. And the struggle is real for everyone on the team. When multiple people touch content files, things can get ugly. Changes get lost or overwritten, the wrong versions get passed along from […]

Creating healthcare content for a general readership isn’t always easy, but it can be very satisfying – especially when you’re providing useful information on topics that people care about. I’ve spent much of my career writing about health and wellness for magazines, websites, and corporate clients (and, as an editor, helping other writers do their […]