Posts Tagged ‘Artificial Intelligence (AI)’

In recent years, video job interviews have become the norm, offering numerous advantages for both employers and candidates. However, with technological advancements come new responsibilities, especially when it comes to protecting candidates’ rights and privacy. In this blog post, we’ll explore the growing trend of video interviews, take a closer look at Illinois’ Artificial Intelligence […]

Now that the dust has settled, the team has had the chance to Re:flect on the events and announcements of AWS re:Invent 2023. Dominating the conversation was the advancement and capabilities of Generative AI across several AWS Services, while not losing sight on the importance of application modernization and cloud migration. Perficient walked away with […]

The recent introduction of AWS Q has certainly caught the attention of the tech community. This new platform offers a promising set of features, including Retrieval Augmented Generation capabilities, aiming to enhance the domain of generative AI-powered assistance. It’s an interesting development that offers fresh possibilities for IT professionals and developers. In terms of utilizing […]

What makes a consumer buy a product from one brand over another? The answer used to be brand loyalty and quality of product, but the landscape for consumer goods companies has recently flipped upside down. Anymore, consumer goods companies gain and retain loyalty from customers because of the experiences they provide. Thankfully, generative AI has […]

“Einstein for Developers” refers to the set of artificial intelligence (AI) and machine learning (ML) tools and features available for developers within the Salesforce platform. Salesforce Einstein is designed to help Salesforce developers build smarter, more predictive, and more automated applications that enhance their CRM and business processes. Einstein for Developers is a generative AI […]

With all the hype around artificial intelligence (AI), AI can feel complicated, distant, or foreign. But guess what? It’s not new news and it doesn’t need to be complicated; it’s just a revolution of how we leverage data! Let’s take a quick dive into the data-driven universe of AI. For the purposes of this article, […]

Not only personalization, but individualization, is the future of media. Consumers of connectivity and content are demanding that media providers read their minds and instantly present exactly what they’re looking for, even if they don’t personally know what they want. Every platform from social media sites to popular online retailers is constantly improving the way […]

In the past 12 months, Artificial Intelligence has gone from a future technology that has the potential to be revolutionary to a must have to remain competitive. From August 2022 to August 2023, “How to use AI” has skyrocketed on Google Trends by 507% with many leading innovators believing that this is the next internet […]

Decision-making is best done by humans, but generative AI can quickly and accurately present the right data and reports we need to make those decisions. The rise of generative artificial intelligence has led to the potential for end-to-end improvements in the utilities industry. With this boundless resource now more accessible to utilities companies, it is […]

AI is reliant upon data to acquire knowledge and drive decision-making processes. Therefore, the data quality utilized for training AI models is vital in influencing their accuracy and dependability. Data noise in machine learning refers to the occurrence of errors, outliers, or inconsistencies within the data, which can degrade the quality and reliability of AI […]

Creating unified customer experiences across all touchpoints and channels is a common goal among retailers, and organizations often talk about being customer-centric and driving towards a personalized, consistent experience. Despite these priorities, many can’t deliver. At our Retail Innovation Conference and Expo workshop “What Should I Do Now Vs. Next: How to Prioritize Your Unified […]

Without insights into future performance, businesses risk stagnation or failure. In today’s competitive global markets, businesses must understand current profitability, predict financial performance, and model scenarios aimed at optimizing future growth and performance.    Gaining Insight with AI While baseline financials quantify profitability, they often do not provide key insights into what is driving sales, margin, […]