In this episode of What If? So What?, Jim talks with Scott Brinker, VP of Platform Ecosystems at HubSpot and editor of the pioneering blog chiefmartec.com, about the evolving world of marketing technology (MarTech) and how marketers can stay ahead. The Rapid Evolution of MarTech MarTech is constantly evolving, blurring boundaries as new tools and […]
Technical
Selenium – Uploading a File Using Robot Class
Need For Robot Class: Selenium normally allows file uploads using the send Keys () method for file input fields. However, if the input field is not of type “file,” it might run into problems and here comes the Robot class. The Robot class, part of the java.awt package, helps you perform system-level events, pressing keys, […]
SNOWPIPE WITH AWS
SNOWFLAKE’S SNOWPIPE Snow pipe: snow pipe is a one of the data loading strategies in snowflake , for continuous data loading, will create a snow pipe to load the data from any data source or storage or any cloud to snowflake tables, its an event trigger ideology whenever a file came to the source immediately […]
Enhance Self-Service Experience with ServiceNow Virtual Agent
In today’s world, automation and self-service is all around us. From self-order tablets at restaurants to self-checkout lanes at grocery stores and self-check in kiosks at airports, the ability to complete tasks without requiring additional human assistance is incredibly valuable, saving both time and resources. For organizations utilizing ServiceNow as their IT Service Management (ITSM) […]
Unlock Efficiency: How Salesforce CPQ’s Renewal and Amend Features Simplify Your Business
Imagine running a business where you offer subscription-based products. As your customer base grows, you begin to notice something slipping—renewal deadlines, contract complexities, and your sales team being bogged down with manual updates. Enter Salesforce CPQ (Configure, Price, Quote), a powerful tool designed to help businesses streamline the often-complex process of managing quotes, pricing, and […]
What if Your Job Isn’t Done Until the Customer’s Job Is Done? An Interview With Sunbelt’s Ron Gaines
In the latest episode of the “What If? So What?” podcast, Ron Gaines, senior manager of marketing technology and analytics at Sunbelt Rentals, joins us to discuss the company’s approach to driving customer success. Ron shares how Sunbelt Rentals is committed to ensuring that every interaction delivers real value to the customer. Ron highlights the […]
Agentforce Success Starts with Salesforce Data Cloud
In today’s hyper-connected world, organizations are racing to provide their customers with personalized, seamless experiences across every channel. For companies rolling out Agentforce—a cutting-edge Salesforce-based solution for agents, brokers, or any field sales team—having a robust data foundation is crucial. This is where Salesforce Data Cloud shines. By integrating Salesforce Data Cloud into your Agentforce […]
Running AEM Author, Publisher, and Dispatcher Within Docker
About eight years ago, I was introduced to Docker during a meetup at a restaurant with a coworker. He was so engrossed in discussing the Docker engine and containers that he barely touched the hors d’oeuvres. I was skeptical. I was familiar with Virtual Machines (VMs) and appreciated the convenience of setting up application servers […]
Energy Organizations Seek Cross-Industry Solutions to Stay Competitive
Broad changes are underway in energy and utilities organizations, many influenced by trends from other sectors. These shifts are pushing companies in utilities and oil and gas to rethink their approaches, creating new cross-industry dependencies and consumer interactions. Working to Accommodate Changing Consumer Behaviors Energy companies are responding to evolving consumer behavior. In utilities, […]
Generative AI: The 3 Things No One is Telling You About
Generative AI or, as I prefer to call it, generative machine learning (ML) has taken the business world by storm. By now you’ve likely encountered an email or some form of marketing generated by one of these models, perhaps without even realizing it. They’re powerful tools and I look forward to the improvements we can […]
What if You Had 10 Seconds to Figure Out Your Customer Journey? An Interview with AMA’s Todd Unger
In this episode of the What If, So What podcast, Jim Hertzfeld speaks with Todd Unger, Chief Experience Officer of the American Medical Association and author of “The 10-Second Customer Journey.” The conversation uncovered valuable insights on customer experience (CX) and its impact on business growth. Unger emphasized the importance of adapting to the rapid […]
Computational Complexity Theory
Computational complexity studies the efficiency of algorithms. It helps classify the algorithm in terms of time and space to identify the amount of computing resources needed to solve a problem. The Big Ω, and Big θ notations are used to describe the asymptotic behavior of an algorithm as a function of the input size. In […]