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Strategy and Transformation

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The Power of Quarterly Business Reviews: How QBRs Drive Growth and Build Client Relationships

Let’s be honest – if you’ve ever thought that Quarterly Business Reviews (or QBRs) were a huge headache, you’re not alone! A QBR is an alignment meeting that’s held every three months between a company like Perficient and its clients. When my director first introduced us to the idea, the team was skeptical. It seemed […]

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Protect Yourself from Quishing: The New Cyber Threat

In today’s digital world, cybercriminals are continuously finding new ways to steal sensitive information. One of the latest techniques is Quishing, or QR phishing. This scam involves using fraudulent QR codes to trick people into revealing personal information like passwords, financial details, or other private data. As QR codes become more common in our everyday […]

Laura Pareja

People of Perficient: Spotlight on Laura Pareja Pérez

Meet Laura Pareja Pérez, a Senior Project Manager based in Colombia, who has been a valued member of the Perficient family for over eight years. With a diverse background in mechanical engineering, Laura embodies the spirit of innovation and mentorship that drives our company forward.  A Day in the Life  Laura’s days are anything but […]

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Making the Difference with Perficient´s LatAm L&D Tech Ecosystem

The L&D Tech Ecosystem is a group of interrelated tools, assets, platforms, and networks to help our colleagues in LatAm (México, Colombia, Chile, Argentina, and Uruguay) learn and develop themselves. The idea behind the Tech Ecosystem describes a strong and comprehensive landscape full of resources and educational tools that encourage colleagues to learn tech abilities, […]

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Elevating Employee Experience (EX) in the Age of AI

Addressing the Talent Shortage While fears of AI-driven job displacement dominate headlines, the real crisis looming is a $8.5 trillion talent shortage projected by 2030. Much like the famous ‘invisible gorilla’ experiment, where viewers focused on counting basketball passes miss a costumed figure walking through the scene, businesses risk overlooking a crucial element: the Employee […]

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Data Governance in Banking and Financial Services – Importance, Tools and the Future

Let’s talk about data governance in banking and financial services, one area I have loved working in and in various areas of it … where data isn’t just data, numbers aren’t just numbers … They’re sacred artifacts that need to be protected, documented, and, of course, regulated within an inch of their lives. It’s not […]

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The Lego Set of Sales: Why Salesforce CPQ Bundles Are a Game-Changer

  Remember the joy of opening a fresh Lego set as a kid? You had all these individual pieces, but the real magic happened when you combined them, following those picture-perfect instructions, to build something incredible. That’s the essence of Salesforce CPQ product bundles – taking individual products and services and transforming them into irresistible […]

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Assumptions & Uncertainty : Project Estimating (Part 3)

In this third installment of my blog series on project estimates, let’s dive headfirst into the murky waters of assumptions and uncertainty! Think of these as the gremlins of project planning – they are full of secrets and laugh along the way as they trip you up. If you’ve read my other blog posts, you’ll […]

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Exploring Apigee: A Comprehensive Guide to API Management

APIs, or application programming interfaces, are essential to the dynamic world of digital transformation because they allow companies to communicate quickly and efficiently with their data and services. Consequently, effective management is essential to ensure these APIs function correctly, stay safe, and provide the desired benefits. This is where Google Cloud’s top-tier API management product, […]

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Transforming Patient Outreach and Experience with Salesforce Data Cloud: A Healthcare Success Story

In our ongoing Health and Life Sciences series, we’re excited to share a remarkable transformation achieved by a leading pediatric health system. This organization, renowned for its commitment to children’s health, faced challenges in scaling its outreach efforts and enhancing patient experiences. Here’s how Perficient helped revolutionize their approach using Salesforce solutions. Challenge and Opportunity […]

Scott Brinker Blog

[Podcast] What If MarTech Isn’t Just for Marketers? An Interview With HubSpot’s Scott Brinker

In this episode of What If? So What?, Jim talks with Scott Brinker, VP of Platform Ecosystems at HubSpot and editor of the pioneering blog chiefmartec.com, about the evolving world of marketing technology (MarTech) and how marketers can stay ahead. The Rapid Evolution of MarTech MarTech is constantly evolving, blurring boundaries as new tools and […]

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Perficient Featured in Strategic Health Care Marketing: Revamped Healthcare Recruitment at Bayhealth

We pride ourselves on the innovative ways our healthcare experts help clients address their most complex business challenges. One shining example is our recruitment strategy for Bayhealth, which was recently featured by the online publication, Strategic Health Care Marketing.  Optimizing Recruiting Efforts  Bayhealth faced a significant hurdle: a significant lack of insight into job seekers […]

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