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Customer Experience + Design

B2B Commerce Strategy

Understanding Salesforce Knowledge: A Comprehensive Guide.

Introduction: Salesforce has provided an effective knowledge base tool called as Salesforce Knowledge which allows users to create and manage articles in Salesforce. With the help of Salesforce Knowledge feature one can write articles and share it securely anywhere and anytime it is needed. The Salesforce Knowledge Base is made up of knowledge articles, which […]

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Creating Great Medical Devices Digital Experiences for Baby Boomer Audiences

By 2030, the last of the 73 million baby boomers will cross the threshold into Medicare eligibility. Many of us have a somewhat dated view of the 65-plus population, but these folks aren’t your grandma’s grandma. Boomers may have grown up in an analog-world, but they have been steadily riding the technology wave ever since. […]

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Empower Your Personalization Strategy with Our Decision Modelling Tool for Sitecore Personalize

Personalization has become a pivotal strategy for businesses aiming to enhance customer engagement, improve conversions, and boost overall customer satisfaction. However, creating effective decision models for personalization using Sitecore Personalize can be a daunting task, often requiring complex JavaScript code and technical expertise. That’s where our decision modelling tool comes in! We are excited to […]

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Keeping Sitecore Content Authors Happy and Productive

“I hate Sitecore.” As a developer, I have heard that many times.  But it’s usually not true.  It was probably not organized, configured, or explained logically.  Or the dev team never took the time to see the post-launch care through the eyes of the non-dev team that was going to inherit this system. Sitecore is […]

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An Introduction: Generative AI Use Cases for the Financial Services Industry

What is Generative AI? Generative Artificial Intelligence, or generative AI, is a categorical or descriptive term ascribed to algorithms using machine learning to create or “generate” new content. Generative AI ingests data and understands guidelines incredibly well. Therefore, businesses across industries are optimistic about the many ways it can help save them money and create […]

Understanding Cognitive Disabilities: Categories, Characteristics, and Associated Barriers – Part 3

Welcome to the third session of our blog series on disabilities, where we aim to shed light on various impairments and the challenges individuals face in their everyday lives. In this installment, we focus on Cognitive disabilities, exploring the categories, characteristics, and barriers encountered by those living with cognitive impairments. Understanding Cognitive Disabilities Cognitive disabilities, […]

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HTL Template Testing Beyond AEM

Content Management Systems and Templating In the past, I have worked with various Content Management Systems, including Drupal, which utilized the Twig templating engine to generate the HTML for web pages. Twig shares many features with HTL, the templating language used in Adobe Experience Manager (AEM). While working with Twig templates in conjunction with the […]

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Microsoft Viva pilot programs: Overhaul your employee experience while mitigating risk

Most senior leadership today is at least partially focused on ensuring that their organizations culture, productivity, and employee engagement are keeping pace with the competition. Microsoft Viva has emerged as a cost-effective and tightly-integrated suite of tools that allows companies to provide pointed solutions for many employee experience challenges. However, creating change in the employee […]

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How Strategists Can Help With PIM Implementations

Product information management (PIM) is a crucial aspect for those in the business of selling. It serves as a central hub for all relevant parties. Developing an efficient product management plan and recognizing the significance of outlining product use cases are crucial aspects for achieving success. The key is to create a comprehensive strategy. Collaborating […]

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Microsoft Viva Insights: How to Get Started Leveraging Data for Enterprise Success

In today’s business landscape, enterprises are constantly seeking ways to improve employee productivity, engagement, and well-being. Microsoft’s Viva Insights, an innovative workplace analytics solution, has emerged as a powerful tool to help organizations achieve these goals. By providing valuable data-driven insights, Viva Insights enables enterprises to make informed decisions that foster a more productive and […]

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Understanding Auditory Disabilities: Categories, Characteristics, and Associated Barriers – Part 2

Welcome to the second session of our blog series on disabilities, where we aim to shed light on various impairments and the challenges individuals face in their everyday lives. In this installment, we focus on Auditory disabilities, exploring the categories, characteristics, and barriers encountered by those living with auditory impairments. Understanding Auditory Disabilities Auditory disabilities […]

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Multi-Step Approval Process in Salesforce using Standard Setup Wizard.

The approval process in Salesforce is a very important topic and it plays a very important role for the approval of records before it comes to the actual processing. In this blog, we are going to learn the approval process very better with the help of real-time scenarios. So, let’s get started. This is the […]

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