In the latest episode of “What If, So What?” host Jim Hertzfeld invites Eisaiah Engel, author of “Innovation Casino,” to dive deep into the essence of innovation in today’s business landscape. Engel shares his unique perspective on tackling innovation challenges across the spectrum as he and Jim explore the critical role of innovation in achieving […]
Podcast
[Podcast] What if Digital Could Outsmart Climate Change? An Interview With Kristine Swan, Bayer
In our latest podcast episode, Jim talks with Kristine Swan, the VP of Digital Transformation and IT at Bayer Crop Science, for a conversation that’s as rich and fertile as the soil our future depends on. Kristine brings a personal touch to the digital revolution in agriculture, drawing on her roots on a Missouri farm. […]
AWS S3 Integration with Snowflake
In today’s ever-changing world, data is essential for every kind of organization, customer, or business. These days, most businesses use cloud storage to store data that is recoverable, quickly available, and safe. Users always want upgrades and the most recent technology to apply to their applications. Users won’t be able to obtain continuous data updates […]
[Podcast] What If Your Data Could Speak? The AI Revolution in BI. An interview with Nico Frantzen.
In this episode, Jim Hertzfeld speaks with Nico Frantzen, director of data and AI solutions at Perficient, as they explore the transformative role of generative AI in business intelligence (BI). Nico explains how generative AI and BI come together to create generative BI, which revolutionizes decision-making and data analysis and enables businesses to access insights […]
What If College Was Just a Pit Stop? An Interview with Luca Ranzani
Most of us always hoped to apply what we learned in the classroom to our daily lives. In this episode, Jim Hertzfeld talks with Luca Ranzani, Team Captain & Manufacturing Lead, Mechanical and Industrial at MRacing, about his experience building racecars and leading the team in global competitions. This is a must-listen, be sure to check […]
What If the Patient Experience Started Way Before Your Doctor’s Visit?
In this episode, Jim and Kim talk with Tara Becker, principal of digital health strategy at Perficient, about how to meet both consumer and employee needs in the healthcare industry. It’s no secret that clinicians burned out post-pandemic. Are there ways that we can champion the industry toward a new digital future? Listen to this […]
What If Design Is the Difference Between a Product’s Life or Death? An Interview with Keith Wolf
Hey digital strategists, are you looking to learn more about how your design strategy can align better with? Look no further than this week’s episode of What If? So What? featuring Keith Wolf, director of digital strategy consulting at Perficient. Can thinking visually help improve the overall function of your product? Listen to find out! […]
What If Loyalty Is About Building Trust, Not Accumulating Points? An Interview with Justin Huckins
Listen up, brand strategists! Are there meaningful ways to maintain customer loyalty that you’ve never thought of? Listen to the new episode of What If? So What?, where Jim and Kim talk with Justin Huckins, Director of Strategy and Innovation at Perficient, about customer reward systems and how different brand loyalty techniques can generate success. […]
What If Generative AI Becomes Better Than Humans at Content Marketing?
Listen up, content marketers! Are robots about to take your job? Don’t panic just yet. Listen to the new episode of What If? So What?, where Jim and Kim talk with Eve Sangenito, principal of digital marketing & customer experience consulting at Perficient. In this episode, they investigate the depths of generative AI and its […]
What If Data Was a Product You Could Sell?
In this episode of What If? So What? Jim and Kim talk with Eric Walk, director of enterprise data strategy at Perficient, and explore the potential of data mesh to democratize data and fundamentally change the way people work. Can this product-oriented approach help organizations control and trust their data for more-efficient decision-making? Get ready […]
[Podcast] What if AI Was the New Knowledge Worker in Town?
In this episode, Jim and Kim talk with Brian Flanagan, Digital Experience Strategist at Perficient, about the rise of generative AI and its potential to replace or augment human workers. Is this the end of the road for half the workforce, or just the beginning of a new era in productivity? Get ready to ponder […]
[Podcast] What If Intuition and Data Could Hold Hands? An Interview with Will Stacy
In this episode, Jim talks with Will Stacy, Chief Marketing & Digital Officer at GM Financial, about how to approach leadership in the face of massive disruption and how a culture of mentorship makes a world of difference in how an organization grows and evolves. We’d love to get your feedback on a “white noise” […]