At sea level, one US liquid pint of water weighs 1.04318 pounds (16.6909 oz), which gives rise to a popular saying: “A pint’s a pound, the world around.” While the recent bank failures of Silicon Valley Bank and Signature Bank have many US congressmen and citizens wondering about the future of cryptocurrencies, across the pond, […]
Retail
Commerce Strategist Shares CX Experiences on CMSWire Podcast
Customer experience (CX) is vital to the success of any business, and Perficient’s Lead Commerce Strategist Justin Racine joined CX expert Nichole Devolites on CMSWire’s CX Decoded podcast to share real-life examples of customer experience, from having to buy a gold velvet jacket twice to cancelling cable via AI chatbot. What You’ll Learn from the […]
Omnichannel Retailing Hasn’t Fixed the Divide: It’s Time for Unified Commerce
Omnichannel is critical, but it can only help so much Presenting the customer with a sleek and functional experience for online shopping is a top priority for leading retailers, making omnichannel retailing a key strategy in the industry. Omnichannel retail ensures a brand presents consistently across all customer-facing channels. However, omnichannel retailing alone has not […]
Know Your Customer, Grow Your Business: The Significance of Customer Strategy and Segmentation in Retail
Despite surviving both the Great Depression and the Great Recession, not even enduring luxury retail giant Nieman Marcus could escape COVID-19’s interruption of indoor shopping. When Neiman Marcus emerged from bankruptcy after a tumultuous 2020, the company smartly pivoted towards a new plan for targeting consumers. The 115-year-old luxury retailer would laser-focus on their most […]
Preview: Future Digital Finance 2023
Today’s banking customers are far more complex than they once were. The experiences made standard by revolutionary players like Amazon and Uber have contributed to a drastic shift in customer expectations, across all industries. Customers have grown accustomed to the convenience and visibility made possible using elevated technologies and data insights. In fact, the Future […]
Measure Twice, Cut Once. Plan Twice, Build Once
In our first blog in this series, Blockchain: The Secret Sauce to Supply Chain Visibility, we covered why visibility is so crucial in the supply chain for all parties and gave examples of firms using distributed ledgers to help improve customer service, reduce inventory costs, provide proactive status updates, and help mitigate risk. Per our […]
Embedded Insurance Meets Customers Where They Are
In our last blog, How Embedded Finance is Changing Purchasing & Borrowing Behaviors, we looked at embedded payments and loans and why companies would want to offer (increased sales, lower inventory, processing costs, data gathering) these bank-like services. In this blog, we’re going to stay in the world of finance, but pivot to embedded insurance. […]
SAP Commerce Cloud Migration
The fast-paced and highly competitive nature of the modern business landscape demands that companies constantly seek ways to stay ahead of the curve. One of the most effective ways to achieve this is by harnessing the power of cloud computing. With recent advancements in technology, cloud solutions have gained increasing popularity and have emerged as […]
A Bank Automation Summit Preview: Dissecting the Intersection of Real-time Payments and Automation
Life is full of intersecting points. The payments industry is no different, and we’re quickly approaching a new intersection point due to the Real-time Payments’ movement into the US. These days, as the US prepares to embrace real-time payments in 2023, the intersection of real-time payments and automation has become a key point of discussion. […]
From Static to Dynamic: The Shift Towards Contextual Commerce in Retail
Every year, new technology and trends emerge in the e-commerce industry. Chatbots, AI, and customer experience have all been hailed as game changers in recent years, with retailers keen to adopt them to improve their digital capabilities. Still, consumers face: Multiple navigation steps Too many products to browse Lengthier checkout process etc. However, what if […]
How Embedded Finance is Changing Purchasing & Borrowing Behaviors
In the first two blogs in this series, Getting Started On Embedded Finance and Embedded Finance: Bolstering Brand Experiences, we defined embedded finance and looked at the goals and strategies that firms should take at the outset of their modern embedded finance journey, as well as how and why firms should consider getting embedded banking. […]
Why Customer Data Platform is your Enterprise’s Golden Ticket to Business Growth
Today, more than ever, businesses require a direct relationship with their customers across all touchpoints. A Customer Data Platform can help marketers organise their data, improve audience segmentation, manage campaigns, enhance digital experience, streamline cross-channel marketing orchestration and optimise customer analytics. However, the sheer amount of time and effort needed to collect, separate, and segment […]