MicroStrategy 2019 officially kicked off this week with some major announcements. Several of these offer new and exciting opportunities for enterprises to leverage business intelligence and analytics in truly transformative ways. Kicking things off on Tuesday, Perficient was proud to be named MicroStrategy’s 2019 North America Partner of the Year. The award recognizes our team’s […]
Posts Tagged ‘Data’
Need BI? Get Trusted Analytics Advice by Experts, for Experts
When it comes to business intelligence, where do the experts go to learn? The answer is Perficient. Since the SIMON app launched, Perficient has been on the road with AllianceBernstein and MicroStrategy sharing how to turn analytics into action. At conferences and private events all around the country, the past few months have been full […]
MicroStrategy World Customer Sessions You Don’t Want to Miss
The MicroStrategy World 2019 agenda is out and it’s time to start planning your conference schedule (it’s easy with the MicroStrategy mobile app). Among the many can’t-miss sessions, there are two customer sessions you should make time for: AllianceBernstein and UBS. These two key customers will share the innovative ways they have transformed their organizations […]
Six Trends Moving the Needle in Customer Care: Analytics
Consumers are digitally savvy, well informed, and more demanding than ever. Not investing in resources that digitally transform customer care will become a competitive disadvantage. This series explores six technology trends for delivering smarter and more strategic customer care. Trend #1: Analytics Help You Anticipate Customer Needs Data and analytics go hand in hand to […]
Search Ranking Studies Need Better Interpretation. Here’s Why.
Do search ranking factor studies have any real value? SEO experts have become doubtful. Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explain why rank factor studies provide inherent value to those who are willing to dig deeper into […]
Digital Intelligence and the Role of Data in Personalization
Welcome to 2019 where things take an interesting turn, or, materialize as predicated for so long. In a data-driven environment, it is no surprise that this year Information Executives (CIO, CDO, CTO, CAO) focus on the following topics according to IDG, Gartner, CIO, and Forrester: Trying to figure out ways to increase IT Budget to […]
Meet our Augmented Analytics and Marketing Data Experts at NRF 2019
Come meet our experts Jim Butz, MicroStrategy Practice General Manager, and Kevin Bauer, Digital Marketing Practice Director, as they showcase demos and retail expertise at NRF 2019 next week. Demos will be held at the MicroStrategy booth (#1955) and will highlight augmented analytics, chatbots, voice, natural language technology, digital intelligence, digital marketing analytics, and data-driven omnichannel experience. […]
MicroStrategy Announces Release of HyperIntelligence Analytics
In a whirlwind of activity that included an executive networking lunch and live webcast, Q&A chat hosted by CMO Marge Breya and a ceremonial ringing of the Nasdaq opening bell, MicroStrategy officially unveiled MicroStrategy 2019 on Monday. Touted as the industry’s first and only enterprise platform for HyperIntelligence, transformational mobility and federated analytics, MicroStrategy 2019 promises […]
5 Takeaways to Improve AI Adoption in 2019
Perficient’s Nico Frantzen, Senior Technical Architect for AI solutions, sat down with IBM’s cloud team for a podcast to discuss AI solutions and what you can do for successful AI adoption. Here are five takeaways that you can apply to your enterprise adoption in 2019. 1. You don’t need large amounts of data to start […]
Data as Experience: Data Scientist Role
This is a continuation of my Data as Experience Series. The last post was on the Power User role. The Data Scientist At first glance, you might ask why even consider a data scientist. From the typical analytics perspective of, “What reports should I write?” this role demands nothing. But when you think about what […]
Data as Experience: The Power User Role
Before launching into a discussion on Power Users, you can take a few moments to catch up on my previous posts’ The Series Kickoff and The Basic User Role. The Power User Of all the user types we’ll discuss, the power user is one of most understood and most targeted. When you hear requirements like the following, […]
Data as Experience: A Series
In the past several years, I’ve seen both successful and failed insights initiatives. Perhaps the first element of failure is what they call these efforts: Reports Executive Reports Reporting A focus on the number of reports Large focus on specific fields in reports, to the exclusion of other elements When I look at elements of […]