I’ve spent almost 30 years in web and digital, starting way back when the “world wide web” was full of under construction GIFs, <blink> tags, and visitor counters! Nobody misses those things! While many bad user experiences have faded away, some daily annoyances still need to go. In the spirit of Seinfeld’s “airing of grievances,” […]
Posts Tagged ‘customer experience’
What if Tech Leadership Wasn’t About the Tech? An Interview With Jennifer Baker
In this episode of What If? So What?, Jim talks with Jennifer Baker, former CTO of Synovus. She shares her journey from unexpected career opportunities to becoming a trailblazing technology leader in the insurance and banking sectors, culminating in significant strides in product development, customer experience, and digital transformation. Beyond her professional accolades, Jennifer passionately […]
Perficient Recognized in The Forrester Wave™: CX Strategy Consulting Services, Q4 2024
Perficient Recognized in The Forrester Wave™: Customer Experience Strategy Consulting Services, Q4 2024 Perficient is proud to be included as a “Contender” in The Forrester Wave™: Customer Experience (CX) Strategy Consulting Services, Q4 2024 report. We were one of a set of only twelve organizations to be included in the report. Forrester used extensive criteria […]
Celebrating Women in Technology: Perficient attends the MCWT Peacock Gala
Colleagues from Perficient recently had the pleasure of attending the Michigan Council of Women in Technology’s (MCWT) Peacock Gala. This prestigious event celebrates, promotes and mentors women in technology, and we were honored to be part of such an inspiring evening. The MCWT Peacock Gala is more than just a celebration; it’s a testament to […]
Perficient Included in IDC Market Glance: Digital Business Professional Services Report
Today’s digital landscape is dynamic. It favors speed over size, agility over efficiency, and cross-functional collaboration over rigid structures. You must be prepared to adapt and scale your teams as priorities shift. Moving forward requires a comprehensive digital strategy that outlines the capabilities, agility, and alignment needed to stay ahead of digital disruption. IDC Market […]
The Power of Quarterly Business Reviews: How QBRs Drive Growth and Build Client Relationships
Let’s be honest – if you’ve ever thought that Quarterly Business Reviews (or QBRs) were a huge headache, you’re not alone! A QBR is an alignment meeting that’s held every three months between a company like Perficient and its clients. When my director first introduced us to the idea, the team was skeptical. It seemed […]
Perficient Experts Interviewed for Forrester Report on Accessibility for Better CX & EX
Spurred by recent AI advances and improvements made during the global pandemic, accessibility has become an integral component to an increasingly digital-first world. Ensuring that technology is accessible for everyone should be a high priority for all digital properties. Providing an outstanding experience for both customers and employees is crucial for business success, and directly […]
What if Your Job Isn’t Done Until the Customer’s Job Is Done? An Interview With Sunbelt’s Ron Gaines
In the latest episode of the “What If? So What?” podcast, Ron Gaines, senior manager of marketing technology and analytics at Sunbelt Rentals, joins us to discuss the company’s approach to driving customer success. Ron shares how Sunbelt Rentals is committed to ensuring that every interaction delivers real value to the customer. Ron highlights the […]
What if You Had 10 Seconds to Figure Out Your Customer Journey? An Interview with AMA’s Todd Unger
In this episode of the What If, So What podcast, Jim Hertzfeld speaks with Todd Unger, Chief Experience Officer of the American Medical Association and author of “The 10-Second Customer Journey.” The conversation uncovered valuable insights on customer experience (CX) and its impact on business growth. Unger emphasized the importance of adapting to the rapid […]
Perficient Listed as an IT Services Provider for CX in IDC Market Glance
Customer experience remains a top priority for organizations worldwide to gain and retain business. Even one unsatisfactory experience can cause customers to turn to a competitor, causing estimated losses of up $1.6 trillion in the United States annually. On the other hand, good omnichannel experiences turn connections into lasting experiences, brands into trusted partners, and […]
Crafting AEP Schemas: A Practical Guide
Welcome to the world of Adobe Experience Platform (AEP), where digital transformation becomes a reality. If you’ve landed here, you’re already on your way to making significant strides in your organization or your career. In a digital era where data reigns supreme, and the Customer Data Platform (CDP) landscape is ever-evolving, businesses strive to maximize […]
[Podcast] What If Intuition Built Your Website? An Interview With Neelima Sharma
In this episode of “What If? So What?” Jim talks with Neelima Sharma, SVP of ecommerce, digital, and technology at Lowe’s about the challenges and successes of transforming the retail industry through digital innovation. Neelima highlights the importance of teamwork, trust, and a customer-centric approach in driving the company’s growth and also emphasizes the significance […]