Posts Tagged ‘COVID-19’

In March, I was meeting with a group working on a conference that was designed to be a Microsoft MTC led event for Modern Workplace. We had a great team and some awesome speakers. Michael Gannotti and I kicked off the keynote with special callouts to Microsoft Teams usage on the front lines with virtual […]

If you’re part of a hospital that halted elective procedures with the COVID-19 crisis onset, there’s a good chance your system is considering cutting its marketing budget. That’s the wrong decision. Right now is the time for organizations to be in the market communicating with their consumers, not retreating. The need for healthcare didn’t stop […]

There has been a lot of talk about what the ‘new normal’ will look like in a post-COVID world. Some are saying we may always have to wear masks on planes, while others are saying sports and concert venues will look drastically different. The future is often hard to predict, but I believe there is […]

The novel coronavirus pandemic is perhaps the greatest single disruptor to the American healthcare system since the 1918 flu pandemic or the Civil War. Organizations nationwide are still figuring out how to handle its impact. One approach has been to lean on the healthcare marketing apparatus to speak to consumers, calm their fears, and share […]

Businesses around the world are continuing to grapple with the large impact of COVID-19 and our “new normal”. Maintaining a normal pace with both concerns and questions surrounding COVID-19 many have found the need to pivot altogether. REASONS TO UTILIZE MICROSOFT 365: Alleviate the strain on your staff and systems, by taking control of the […]

Digital transformation takes strategy, time, and intensive know-how. Now, pile on the dose of present day acceleration necessary in response to COVID-19. When digital transformation has to happen seemingly overnight, the challenge becomes all the more daunting for those trying to go it alone. The online tech community Built in Boston recently connected with Paul […]

The Association of Change Management Practitioners (ACMP) recently featured David Chapman, Chief Strategist of Organizational Change Management (OCM), in a blog post. David points out that current conditions call for new approaches to user enablement and that historic change management playbooks will likely not be effective. In this new reality, leadership concerns range from project […]

Health insurance providers are moving swiftly as part of the COVID-19 solution From the beginning of the COVID-19 pandemic, health insurance providers have made decisive steps to help patients, support healthcare providers, and curb the spread of the virus. The need is significant, particularly as healthcare providers lose important revenue streams in order to prioritize […]

In the recent weeks that we’ve delivered our series of resource tips for healthcare, we’ve received so many encouraging and inspiring stories of tenacity, passion, and drive from those working on the front line to care for and rehabilitate our communities. We thank you for all you are doing. Knowing your focus has been stretched […]

In this series, we’re looking at strategy considerations and recommendations for people like you in the healthcare industry who are facing the coronavirus pandemic head-on. TIP: Rebuilding in the aftermath – here’s what healthcare organizations will need to do COVID-19 has been the largest disruptor of the modern healthcare industry, and the situation only continues […]

We’re here to help inform and empower you as you help provide your expertise to healthcare consumers during the coronavirus pandemic.  TIP: How COVID-19 is breaking down silos – rapid response communication requires a true and deep partnership In the old world, marketing, IT, and clinical operations were three largely separate silos. But the rapid […]

One and a half months into lockdown and most organizations are now through the initial scramble to assess, address, and run in the best way they are able. But some have gone beyond just getting to a run state and pushed innovation to address new and evolving customer experience expectations. But are all these “COVID-nnovations” […]