Salesforce continues to evolve its digital experience capabilities by embedding artificial intelligence across its platform. Forrester’s report, The Impact of AI on Digital Experience Platforms, discusses how vendors like Salesforce are integrating agentic AI and Generative AI (GenAI) to streamline experience operations and empower practitioners. With tools like Agentforce, Salesforce is moving beyond traditional automation to […]
Digital Experience
How Adobe is Powering the Future of Digital Experiences With AI
As digital experience platforms (DXPs) evolve, Adobe continues to lead the way in embedding artificial intelligence to help organizations deliver more personalized, efficient, and scalable customer experiences. Forrester’s report, The Impact of AI on Digital Experience Platforms, explores how vendors like Adobe are integrating agentic AI and generative AI (GenAI) to streamline experience operations and empower […]
Perficient Earns Adobe’s Real-time CDP Specialization
We’re proud to announce that we’ve earned our 8th Adobe specialization in Adobe’s Real-time Customer Data Platform. This milestone reflects our continued commitment to delivering exceptional digital experiences and deepens our already robust Adobe partnership. View our other specializations in the Adobe partner directory. What is Adobe’s Real-time CDP? Real-time Customer Data Platform is a powerful solution […]
Perficient Interviewed for Forrester Report on AI’s Transformative Role in DXPs
As artificial intelligence continues to reshape the digital landscape, organizations are seeking clarity on how to strategically integrate AI into their digital experience platforms (DXPs). In its latest report, The Impact of AI on Digital Experience Platforms, Forrester explores how DXP vendors are embedding AI agents to streamline experience operations and expand toolsets — from copilots […]
Invoke the Mapbox Geocoding API to Populate the Location Autocomplete Functionality
While working on one of my projects, I needed to implement an autocomplete box using Mapbox Geocoding APIs in a React/Next.js application. The goal was to filter a list of hospitals based on the selected location. The location results from the API include coordinates, which I compared with the coordinates of the hospitals in my […]
AI in Medical Device Software: From Concept to Compliance
Whether you’re building embedded software for next-gen diagnostics, modernizing lab systems, or scaling user-facing platforms, the pressure to innovate is universal, and AI is becoming a key differentiator. When embedded into the software development lifecycle (SDLC), AI offers a path to reduce costs, accelerate timelines, and equip the enterprise to scale with confidence. But AI […]
How to Track User Interactions in React with a Custom Event Logger
In today’s data-driven world, understanding how users interact with your application is no longer optional , it’s essential. Every scroll, click, and form submission tells a story, a story about what your users care about, what they ignore, and where they might be facing friction. This is where event tracking and analytics come into play. Traditionally, developers and product […]
Moderate Image Uploads with AI/GenAI & AWS Rekognition
As we all know, in the world of reels, Photos, and videos, Everyone is creating content and uploading to public-facing applications, such as social media. There is no control over the type of images users upload to the website. Here, we will discuss how to restrict inappropriate photos. The AWS Rekognition Service can help you […]
SEO in the Age of AI: Should Marketers Defend or Discover?
The rules of digital engagement and SEO are changing fast. As Generative AI platforms and large language models (LLMs) become the go-to tools for information and decision-making, traditional SEO strategies are being upended. Search engines are no longer the only gateway to brand discovery. Increasingly, consumers are turning to AI-powered assistants to ask questions, compare […]
How Agentic AI is Reshaping Marketing and CX Operations
As Generative AI (GenAI) continues to evolve, its promise of speed and scale is capturing the attention of senior executives across industries. According to Adobe’s 2025 Digital Trends Report, 86% of leaders expect GenAI to significantly increase content production both in speed and volume. But for the marketing and customer experience (CX) teams tasked with […]
Creating a Brand Kit in Stream: Why It Matters and How It helps Organizations
In today’s digital-first world, brand consistency is more than a visual guideline, it’s a strategic asset. As teams scale and content demands grow, having a centralized Brand Kit becomes essential. If you’re using Sitecore Stream, building a Brand Kit is not just useful, it’s transformational. In my previous post, I tried to explore Sitecore Stream, […]
Access to Care Is Evolving: What Consumer Insights and Behavior Models Reveal
Consumers aren’t waiting for healthcare to evolve—they’re already redefining what access means. They expect care to be affordable and available, but that’s only the beginning. Increasingly, they also demand experiences that are convenient, personalized, and digitally seamless. When those expectations aren’t met, they don’t hesitate to look elsewhere. Understanding this shift requires more than demographic […]