Digital Experience

While working on one of my projects, I needed to implement an autocomplete box using Mapbox Geocoding APIs in a React/Next.js application. The goal was to filter a list of hospitals based on the selected location. The location results from the API include coordinates, which I compared with the coordinates of the hospitals in my […]

Whether you’re building embedded software for next-gen diagnostics, modernizing lab systems, or scaling user-facing platforms, the pressure to innovate is universal, and AI is becoming a key differentiator. When embedded into the software development lifecycle (SDLC), AI offers a path to reduce costs, accelerate timelines, and equip the enterprise to scale with confidence.  But AI […]

In today’s data-driven world, understanding how users interact with your application is no longer optional , it’s essential. Every scroll, click, and form submission tells a story, a story about what your users care about, what they ignore, and where they might be facing friction. This is where event tracking and analytics come into play. Traditionally, developers and product […]

As we all know, in the world of reels, Photos, and videos, Everyone is creating content and uploading to public-facing applications, such as social media. There is no control over the type of images users upload to the website. Here, we will discuss how to restrict inappropriate photos. The AWS Rekognition Service can help you […]

The rules of digital engagement and SEO are changing fast. As Generative AI platforms and large language models (LLMs) become the go-to tools for information and decision-making, traditional SEO strategies are being upended. Search engines are no longer the only gateway to brand discovery. Increasingly, consumers are turning to AI-powered assistants to ask questions, compare […]

As Generative AI (GenAI) continues to evolve, its promise of speed and scale is capturing the attention of senior executives across industries. According to Adobe’s 2025 Digital Trends Report, 86% of leaders expect GenAI to significantly increase content production both in speed and volume. But for the marketing and customer experience (CX) teams tasked with […]

In today’s digital-first world, brand consistency is more than a visual guideline, it’s a strategic asset. As teams scale and content demands grow, having a centralized Brand Kit becomes essential. If you’re using Sitecore Stream, building a Brand Kit is not just useful, it’s transformational. In my previous post, I tried to explore Sitecore Stream, […]

Consumers aren’t waiting for healthcare to evolve—they’re already redefining what access means. They expect care to be affordable and available, but that’s only the beginning. Increasingly, they also demand experiences that are convenient, personalized, and digitally seamless. When those expectations aren’t met, they don’t hesitate to look elsewhere. Understanding this shift requires more than demographic […]

I remember using a slide in a presentation around a Sitecore implementation I was working on ~7 years ago. It showed something to the effect of the Martech ecosystem 10 years prior to this and how much it had exploded during that time frame (so basically highlighting the growth in Martech between ~2008-2018). Fast forward […]

Digital transformation in insurance isn’t slowing down. But here’s the good news: agents aren’t being replaced by technology. They’re being empowered by it. Agents are more essential than ever in delivering value. For insurance leaders making strategic digital investments, the opportunity lies in enabling agents to deliver personalized, efficient, and human-centered experiences at scale. Drawing […]

In our previous post, we explored how Adobe Sensei and GenAI capabilities are already transforming content management through Adobe Experience Manager (AEM). But Sensei’s true value isn’t limited to content operations, it’s the unified AI engine that quietly powers marketing intelligence, customer personalization, and even creative automation across Adobe’s enterprise ecosystem. From CMS to Customer […]

Adobe Experience Manager (AEM) introduced Adobe Sensei and Generative AI to transform enterprise content management by automating, personalizing, and scaling content creation and delivery. Consequently, these AI capabilities help marketers, content creators, and enterprises produce highly relevant and engaging digital experiences faster and more efficiently. Core Adobe Sensei and GenAI Capabilities in AEM Generative AI […]