Data + Intelligence

I spend a lot of time with clients who very much want to create a relationship with their customers, patients, etc. A lot of them use a combination of their data plus a range of 3rd party data to round it out. Many have a loyalty program or want to initiate a loyalty program believing […]

The Resilience of your Intelligence Regardless of what department or area you work in it is critical that your company is set up to handle storms and disasters that may come.  I’ve been following Hurricane Dorian, like many of you probably have been, and along with praying and hoping for the people in its path, […]

Have you heard about the Human Brain Project? It is one of the largest funded projects to build a super computer that will replicate the molecular architecture of the human brain. This was done to understand how brain comprehends diseases, genomic sequencing, and eventually to correct the defects behind human brains. It included nuero-scientists, data […]

The famous example that would be given about artificial general intelligence (AGI) is when a autonomous car has the rational ability to make a strong decision of what direction to take. Take an example of a car driving in a lane autonomously. It has to make 1 of 2 options in an accident prone path. […]

I was just listening to an Audio Book titled “The Fourth Age: Smart Robots, Conscious Computers, and the Future of Humanity” and going through an interesting period of listening and comparing the Dualism Theory and Artificial General Intelligence. This is an interesting thought and wanted to share it with you expecting comments and thoughts. Let […]

This past August 5th – 8th, a dozen and a half Perficient employees from across the country converged and attended THAT Conference in Wisconsin Dells, WI.  THAT Conference is branded as a “Summer Camp for Geeks”.  From the THAT Conference website, it is described as follows: “THAT Conference is the “Summer Camp for Geeks” that combines […]

At Oracle OpenWorld this year the analytics track is jam packed with great sessions covering the full suite of Oracle Analytics products and capabilities. There are so many great analytics sessions it was hard to whittle it down to just 10. That said, below are my top 10 picks for ‘must see’ analytics sessions at […]

It’s no secret that data is a massive asset when it comes to making better business decisions. But gaining the valuable insights required to make those decisions requires quality data that you can trust. And to accomplish this you need a data strategy. Without understanding your business objectives, identifying use cases, knowing how your users […]

Have you ever said something like “I wish I could go back when…” maybe it was to re-live an awesome vacation or some funny event.  But, if you work with data you’ve probably said that same thing, but not for nearly as pleasant circumstances.  Maybe you’ve said it because the data you’ve been importing since […]

Digital marketers in the automotive industry need to take advantage of the uniqueness of the industry. There are two specific factors I want to discuss that make the industry so unique. First, the auto industry is required to report industry-wide sales to the government and the public. Second, its transactions are done entirely in-person rather […]

Businesses are constantly looking for new ways to provide elevated customer experiences while using technology to support both internal and external operations. They want to innovate and scale their efforts quickly, without process disruptions or data jeopardization. That’s why more and more organizations are turning to a “headless” commerce approach to connect content touchpoints across […]

I hate looking for clothes to wear, especially if I’m in a hurry.  Sometimes life gets crazy and my favorite shirt may still be in the dryer, or I can’t find the match to a sock I already have in my hand.   Something easy can turn into a chore very quickly when things aren’t organized. […]