Customer Experience + Design

Welcome back to our series on Digital Accessibility Testing Fundamentals! In this last installment, we’ll discuss some of the Code Review Testing for digital accessibility and why it is a critical step toward building inclusive digital products.   In today’s digital landscape, accessibility has become an integral part of creating inclusive and user-friendly experiences for all individuals. […]

While working on primary research regarding the customer journey, I’ve been speaking with both consumers and dealerships about the most pressing matters in automotive innovation.  Hearing from both sides has made me realize that there is a bit of a disconnect in their worldviews, and this disconnect is fueling so many of the issues we’re […]

On June 7-8, Chicago will play host to Salesforce Connections, the marketing and commerce learning event of the year. Connections is back in person after a multi-year hiatus, and our team will be there, focusing on building relationships with clients, prospects, and partners. Connections features over 250 sessions across two days, and attendance is expected […]

Customer data and customer data strategy present unique use cases to the business. Customer data can help organizations identify, track, optimize, and individualize the customer journey. In 2023, leveraging customer data via a robust strategy is table stakes. Armed with a robust customer data strategy and success metrics, organizations can respond more quickly to customer […]

Box-sizing property in CSS Box-sizing is a CSS property that helps us set the height and width of an element. Sometimes, when we set the height and width of an element, it doesn’t work as expected. In such situations, we can use the box-sizing property to adjust the element’s size. Box-model: The Box-model is a […]

What are Icons? Icons are graphical representations of different elements on a website. They make the webpages visually appealing and like any other image, have a stronger connection and retention to the end user’s memory than plain text. When used in moderation and the right way, they can be self-explanatory and reduce the need for […]

IDC Market Perspective: Experience-Led Growth, Generative AI, and Content Supply Chains This year was the first time in three years that Adobe has been able to host not only Adobe Summit in-person again, but also the Analyst Day with its partners. Analyst Day is an opportunity for Adobe partners to chat with research analysts and […]

Welcome back to our series on Digital Accessibility Testing Fundamentals! In this third installment, we’ll discuss some of the user testing techniques and tools for digital accessibility. User Testing In our increasingly digital world, ensuring accessibility for all users is paramount. User testing has emerged as a powerful tool for gathering valuable feedback on digital products […]

Welcome back to our series on Digital Accessibility Testing Fundamentals! In this second installment, we’ll discuss some of the automation testing techniques and tools for digital accessibility. Automation Testing Automation testing for digital accessibility refers to the use of automated tools and techniques to assess the accessibility of digital products such as websites, web applications, and […]

Hey digital strategists, are you looking to learn more about how your design strategy can align better with? Look no further than this week’s episode of What If? So What? featuring Keith Wolf, director of digital strategy consulting at Perficient. Can thinking visually help improve the overall function of your product? Listen to find out! […]

Coveo Shares Valuable Insight at Salesforce World Tour Salesforce World Tour in New York City was a hit! This event provided an opportunity for businesses to connect with Salesforce experts and partners to learn about best practices to use when leveraging Salesforce. As Salesforce’s number one AI-powered search partner and number one partner for knowledge […]

Digital Accessibility Testing Fundamentals Welcome back to our series on Digital Accessibility Testing Fundamentals! In this first installment, we’ll discuss some of the manual testing techniques for digital accessibility. Manual Testing Digital Accessibility manual testing techniques are crucial for ensuring that websites and applications are accessible to all users, including those with disabilities. While automated […]