Customer Experience + Design

I’m proud to announce the release of AEM DataLayer version 0.3.0, my award winning library for programmatically generating digital marketing DataLayers in Adobe Experience Manager. This version includes: Support for AEM 6.4 and 6.5 (beta) Improved (and less verbose) logging Changing from Gson to Johnzon for JSON Serialization For more details on using the AEM […]

Thrilling our clients with innovation and impact – it’s not just rhetoric. This belief is instrumental for our clients’ success. In 2018, we announced the first class of Chief Strategists, who provide vision and leadership to help our clients remain competitive. Get to know each of our strategists as they share their unique insights on […]

Using CPQ for a Smoother Sales Process Configure Price Quote (CPQ) software and its strategies in the current market continue to evolve and bring greater precision, accuracy, speed, and improvement in every aspect of sales cycles, from product pricing to complex product configurations. CPQ tools offer greater insights into your customers’ needs and enable them […]

While this year’s NRF was full of the promise of AI and machine learning to enhance customer experiences across digital channels, I couldn’t help but think that while AI is exciting, sexy, and can probably deliver on the promise of great CX once fully implemented and refined (over time), what about a customer’s experience right now?  […]

Consumers are digitally savvy, well informed, and more demanding than ever. Not investing in resources that digitally transform customer care will become a competitive disadvantage. This series explores six technology trends for delivering smarter and more strategic customer care. Trend #1: Analytics Help You Anticipate Customer Needs Data and analytics go hand in hand to […]

The Evolution of CPQ Configure Price Quote (CPQ) has been around for a long time.  Product configuration and pricing were part of several homegrown ERP/MRP systems since the 1980s and has become more mainstream with the introduction of CPQ-focused software since the beginning of this century. CPQ is a big growth area in the software […]

The Best Communities Focus on Content and Design Content plays a foundational role in a community’s success. However, having helpful, easy-to-follow content available for your customer community means nothing unless users are able to find it, consume it, and understand it. That’s where the UI/UX design comes into play; when, where, and how they access […]

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. Frictionless service means never getting in the way of the moments that serve […]

When customers have a problem, call center agents are the front line of defense. In addition to using the right technology to enable them for success, make sure you have the right team to start with. Here are three ways you can create a successful support team that will service your customers with grace and […]

Designers can’t focus only on look and feel. When a design is planned to drive the user experience, websites are more functional and more effective.

Just joining us? Welcome to part 3 of this series, exploring why to use design thinking for strategy development. (To start at the beginning, read part 1 here.) How to Develop Your Strategy Using Design Design thinking is generally applied to product problems, but design can be used on any complex problem – including developing your […]

Perficient is sponsoring IBM Think 2019, which is happening in San Francisco February 12 – 15th.  We are excited to have a booth (Booth #320), but even more excited to be contributing to so many incredible thought leadership sessions on the topics of commerce, digital experience and order management. Several of our experts’ speaking engagements […]