Commerce

The concept of a universal commerce solution does not exist. The market is vast, and buyers have to determine which software and services are truly necessary for their commerce operations. As the industry rapidly transitions to microservices and headless systems, digital commerce software vendors must establish a strong partner ecosystem to thrive. Moreover, as they […]

To kick off National Women’s Health Week, we facilitated a discussion with leaders from American Cancer Society and BD on inspiring and supporting proactive women’s health. Our conversation covered several ways the health ecosystem seeks to better understand women’s needs and a meaningful care journey. The discussion was moderated by Marlana Voerster, senior healthcare & life sciences strategist […]

I like to shop, and I think I am really good at it. I have the ability to make wise and efficient purchasing decisions when shopping. This may include having a keen eye for identifying high-quality items, knowing how to find the best deals and bargains, calculating my cost per use, and being able to […]

Promethium Ember Capital, (“PEC”), a wholly owned subsidiary of Promethium, has become the first digital asset custody provider to come under federal regulation. PEC was approved as a special purpose broker-dealer (“SPBD”) for digital asset securities. The approval allows Promethium to custody digital asset securities on behalf of both retail and institutional clients. The significance […]

Introduction: B2C Commerce Template is a pre-built framework available in Experience Cloud that allows businesses to create and manage their online store for business-to-consumer (B2C) commerce. It provides a platform for building feature-rich, customizable, and mobile-responsive websites for selling products to consumers directly. What is B2C Commerce? B2C means business-to-consumer ecommerce, also known as retail […]

Content Management Systems (CMS) have been around for quite some time now and have helped businesses in creating and managing their online content efficiently. However, as technology evolves, so does the CMS. Many businesses that have been using the Classic CMS for a long time now are looking to switch to the new and more […]

As a manufacturer, you’re a master in your products and their production, but developing a digital go-to-market strategy to help your organization evolve is equally as important with getting your products out the door – especially if you’re considering going direct-to-customer (D2C). Targeting customers directly can provide many benefits to your business, such as building […]

Post-sale interactions between customers and your business may simply be communicating about warranties, upgrades or repairs, installation, personalized offerings, or troubleshooting. But continuing engagement with your customers is important to further solidify the relationship, drive loyalty, and ensure satisfaction. While those ideas are a great way to maintain the relationship, brands need to catch up […]

On June 7-8, Chicago will play host to Salesforce Connections, the marketing and commerce learning event of the year. Connections is back in person after a multi-year hiatus, and our team will be there, focusing on building relationships with clients, prospects, and partners. Connections features over 250 sessions across two days, and attendance is expected […]

Not long ago, requesting reviews for online purchases was one of your only options for getting feedback on products and services. Products purchased in-store were often reduced to an item on a receipt, and the only review a retailer received was if the customer needed to return the item. Now, big box stores like Home […]

“Just In Time” User Migration This is a continuation of our B2C series on consolidating users identities into Azure B2C.  So far we have looked at the benefits on consolidating user accounts into Azure B2C and a brief overview of the Bulk Migration strategy for migrating users from an existing identity provider into Azure B2C. […]

With Azure AD B2C, you can migrate and consolidate users from other identity provider systems. In this blog, I’ll walk you through one approach for migrating user accounts: a Bulk Migration in one batch. Read More: Consolidating Users into One Identity Provider with Azure AD B2C Bulk migration can be done with little-to-no impact to […]