Morgan Hardy – Marketing Coordinator

B2BecNews recently published survey results indicating that for more than half of B2B sellers, eCommerce efforts are bringing in 10 percent or less of their total sales. Senior commerce consultant Karie Daudt, who recently joined Perficient Digital after serving as VP of Marketing & Customer Experience for Insite Software, weighed in on the causes of […]

Launched in 2018, our Chief Strategist program is a way for leading subject matter experts across Perficient and Perficient Digital to elevate client conversations – using their insights and vision to help our clients stay ahead of their competition.  Jim Hertzfeld, our Chief Strategist over Digital, recently shared his thoughts on the program and the […]

Perficient Digital has been featured in a new Forrester report, “B2B Marketing Agencies, North America, Q1 2019.” Released this morning, the report includes Forrester’s overview of 39 North American service providers serving B2B marketers, segmented into three categories based on revenue from B2B-specific marketing services. Perficient Digital was included as a “large, established player” in […]

Artificial intelligence (AI) has grown from the stuff of science fiction to a leading force in the world of technology, changing the way organizations in every industry are getting things done. With so many businesses looking to understand and effectively implement AI technology in their processes, it’s not surprising that some do’s and don’ts have […]

The digital commerce industry has been abuzz since last month’s announcement that HCL Technologies will acquire several technologies from IBM, including the entire Commerce portfolio IBM developed over the last two decades.  We asked our Commerce Chief Strategist, Mike Rabbior, to share his insights on what this news means for the commerce technology industry, our […]

Perficient’s new Chief Strategist program is a way for our leading subject matter experts across Perficient and Perficient Digital to elevate client conversations – using their insights and vision to help our clients stay ahead of their competition. Mike Rabbior, our Commerce Chief Strategist, recently shared his thoughts on the new program, as well as […]

Customers may not be fully aware of all the moving parts and pieces that combine to form their retail experience, but they do notice when the journey is disjointed across a retailer’s various channels. Whether a customer is shopping online, skimming through a brand’s social media, or visiting a brick-and-mortar store, the customer experience should […]

Perficient Digital’s Jim Hertzfeld, Chief Strategist over Digital, lent his expertise to the Society of Digital Agencies (SoDA) for the recently released 2018 SoDA Report, which provides a global digital outlook for 2019. In this edition of the report, centered around “Design for Change,” Jim shared insights on combining planning with Design Thinking to remain […]

The new website we created for OhioHealth has received industry recognition for the third time since launch with the announcement of the W3 Award winners. The new OhioHealth.com earned a Gold award in the Healthcare Services Website category at the W3 Awards after also earning Creativity International and WebAwards nods earlier this year.  The new […]

Although social media networks like Facebook and Instagram have been major players in the advertising game for many years now, some marketers still have doubts about whether their efforts in social media are really leading to product sales, and whether social is worth the time and money they’re investing in it. But did you know […]

As you’re probably aware, search engines are getting smarter. Not only that, Google is also becoming more in-tune with the intent behind users’ searches, with the objective to provide more comprehensive content that follows the mindset of the searcher rather than just a simple, literal answer to their query. Because of this, websites with fleshed […]

Perficient Digital added two more awards to the shelf with the recent announcement of the 2018 WebAwards winners. The websites we created for CURT Manufacturing and OhioHealth were both recognized, earning Outstanding Manufacturing Website and Non-Profit Standard of Excellence awards, respectively. Our Commerce practice brought in the first award with the new CURT Manufacturing website, […]