Kaushal Shah

As we gear up for 2021, I recently attended a Magento Product Roadmap webinar. It included a demo of the Magento 2.4.1. (2.4.1 release notes are available here). What I found exciting in the webinar was the announcement of what is coming in 2021, which includes four key areas: headless commerce, new B2B capabilities, intelligent […]

Before we could blink, summer ended, and the holiday season is now just around the corner. The COVID-19 pandemic has already impacted several facets of digital commerce, and many businesses will have to make certain adjustments as holiday spend continues to move online. Here are some tips that will prepare your business for the digital […]

Consumers are increasingly moving to mobile commerce for their shopping needs, but how many are completing their orders? I attended the Adobe webinar “AI-Powered ‘Live Search’ for Magento + Early Adopter Program” and found that shoppers struggle with completing mobile purchases due to search inconsistencies. Magento is working to remedy this with Live Search built […]

Businesses with highly-customizable products typically have an ordering process that takes place offline, leading to a long sales cycle. In addition, many consumers want to visualize their custom product before placing an order. That’s why we worked with our client Loom Décor, an eCommerce business in the interior design industry that delivers custom home furnishings […]

Magento Page Builder is one of the new functionalities included in the most recent release of Magento 2.3.1. Designed to increase the capabilities of eCommerce platform administrators and streamline page creation, this new program allows users to design and develop pages without extensive knowledge of HTML and CSS. The module itself was designed to be […]

Reaching customers on their mobile devices isn’t just a suggested practice, but required. In fact, 89% of people are likely to recommend a brand after a positive brand experience on mobile. To that end, commerce players can reach their customers in a few different ways: responsive web design, native mobile apps, or progressive web apps. […]

Surprise costs related to shipping and taxes and a long, complicated checkout process are listed among the top reasons for shopping cart abandonment, and the problem only grows on smaller, mobile devices. So, how can consumer and B2B retailers reduce cart abandonment? Provide a simple, transparent checkout process that meets customers’ expectations without any unpleasant surprises. Enable […]