Today, more than ever, businesses require a direct relationship with their customers across all touchpoints. A Customer Data Platform can help marketers organise their data, improve audience segmentation, manage campaigns, enhance digital experience, streamline cross-channel marketing orchestration and optimise customer analytics. However, the sheer amount of time and effort needed to collect, separate, and segment […]
Posts Tagged ‘enterprise’
Multisite configuration management with an Enterprise Accelerator
Managing your multisite configuration takes a special touch. Building a tenant-agnostic strategy for components and functions is key to ensuring you have an Enterprise layer that is flexible and efficient.
Enterprise Accelerator, Part 1: What and Why?
One of the beautiful parts of Sitecore is that it doesn’t force you into a particular implementation pattern. You can build websites as small and simple as you like, or as large and complex as you need. You can have a single website driven by the CMS, or dozens hosted out of the same installation.
It’s More Than Technology in the Car Rental Industry
Although investing in technology plays a big role in digital transformation, transforming or growing a car rental company isn’t just about the deployment and modernization of front- and back-end systems. Transformation initiatives also require the development, implementation, and execution of strategies and programs capable of delivering operational efficiency, reducing expenses, and increasing revenue. For example, […]
The Backbone of Operations in the Car Rental Industry
Digital transformation can absolutely be thought of as improving a website through which a car rental company sells its used vehicles – an important source of revenue for the company. It can also be thought of as enhancing a mobile app that enables customers to make, modify, or cancel reservations, view a car’s mileage and […]
How You Interact Digitally Matters in the Car Rental Industry
While mobility and connected cars remain two of the most talked-about topics in the industry, car rental companies continue to invest heavily in other forms of digital transformation because they realize that providing an incredible customer experience is important to their business. Whether it involves making a reservation on the company’s website or making a […]
Connected Cars Present Great Opportunity for Car Rental Companies
Similar to mobility, connected car technology (e.g., telematics) has been around for some time, but only recently has the car rental industry truly exploited the massive opportunity it presents. The Internet of Things (IoT) has allowed companies to leverage new technology that better manages their fleets of cars. It’s also helping businesses, such as those […]
Why Self-Driving Cars Are Good for Car Rental Companies
New partnerships with companies that are developing self-driving car technology have also been formed. Avis Budget Group’s partnership with Alphabet’s (Google) Waymo and Hertz’s partnership with Apple are two examples. This is a trend that car rental companies are getting behind because they understand that autonomous vehicles could eventually replace today’s cars. At the 2016 […]
Car Rental Companies Riding the Car- and Ride-Sharing Wave
A white-hot topic in the car rental industry is mobility. It’s no secret that more people are relying on ride-sharing services like Uber and Lyft, as well as car-sharing services from companies like Zipcar. In fact, a report published by Certify, a provider of expense management software, states that “ride-hailing accounted for 68% of the […]
[Guide] 2018 State of the Car Rental Industry
Everyone in business knows: if you’re too late to the game, your competitors can overstep your position and take away market share. But it can be incredibly challenging to determine the right time to pivot and focus on the trends that may completely transform an industry. Enterprise Holdings, Hertz Global Holdings, Avis Budget Group and […]
Every Version of the Microsoft Dynamics Family Explained
I love Microsoft. Between their powerful technology and comprehensive support, I’m never left wanting for functionality or help. But with a legacy of great products as large as theirs—which includes upgrades, updates, and versions of most of their platforms and packages—it’s easy even for hardened Microsoft veterans to get lost in the verbiage and name […]
5 Criteria to Consider for an Internet of Things Platform
In the current market research trend there a leaders across various IoT industries setting trends for how companies can start utilizing IoT, and how. Current leaders in the Internet of Things platform market consist IBM, PTC, GE, Microsoft, and Amazon Web Services. How do you choose a platform for your company? Consider this criteria: Connectivity: […]