Retailers have come under fire for lack of diversity in models, unattainable sizing and style expectations, and unsatisfactory in-store experiences. It’s not hard to understand why. Walking into a store and trying on clothing can be intimidating for anyone, but it’s also not ideal to guess sizing and hope for the best while online shopping. […]
Posts Tagged ‘eCommerce’
Omnichannel Retailing Hasn’t Fixed the Divide: It’s Time for Unified Commerce
Omnichannel is critical, but it can only help so much Presenting the customer with a sleek and functional experience for online shopping is a top priority for leading retailers, making omnichannel retailing a key strategy in the industry. Omnichannel retail ensures a brand presents consistently across all customer-facing channels. However, omnichannel retailing alone has not […]
Revolutionizing the Way We Pay: The Top Payment Industry Trends You Need to Know in 2023
Across industries, consumers are communicating the same demands; they see the thing, they want the thing, and they want it in their hands within hours, if possible. And if it’s not possible, they wonder why not since it usually is through Amazon. Because money is what makes the world go-’round, the payments industry has responded […]
B2B Ecommerce Winning Strategies
Ecommerce Growth in the B2B Space We partnered with Adobe in a Digital Commerce 360 survey of 150 B2B commerce business leaders to find out what the top growth priorities are. The survey explored and revealed the B2B commerce priorities and challenges that stood out most —expanding into new markets, commerce personalization, and dissecting ecommerce […]
Automotive Companies Require a Digital-First Mindset To Transform Faster and Smarter
I spent much of this week writing our Digital First Industry Position for the Automotive industry. As someone who has been online since the early days of the Internet, sometimes it amazes me that in 2022, we are still talking about Digital First. I had the privilege of creating the first online ads on washingtonpost.com, […]
Commerce Directors to Speak at EnvisionB2B Marketplace Summit 2022
Directors of Commerce Strategy Karie Daudt and Justin Racine will speak at this year’s EnvisionB2B Marketplace Summit on October 17 in Chicago, Illinois. This premier event assists manufacturers, distributors, marketplace operators, and other B2B businesses overcome their obstacles regarding digital marketplaces with many solutions. Attendees across all industries will have the opportunity to network among marketplace experts and learn […]
The Various Types of Online Ecommerce Business Models
Ecommerce means “the business of buying and selling things over the Internet.” Many businesses use ecommerce to reach out to clients all over the world and grow their sales. Ecommerce has several business models. Let’s review the most common models: Business-to-Business (B2B) Business-to-Consumer (B2C) Consumer-to-Consumer (C2C) Consumer-to-Business (C2B) Business Buyer Consumer Buyer Business Seller […]
Nitin Garg Achieved His Dream to Work in the U.S.
Perficient is regularly recognized as a best place to work with a culture that encourages all colleagues to grow both personally and professionally. We have the best and brightest colleagues in the industry, and company initiatives like Growth for Everyone, our LiveWell@Perficient wellness program, and learning resources like Perficient Academy offer every colleague the opportunity […]
Macroeconomics Driving eCommerce in the Automotive Industry
One of the biggest buzzwords of our day in the automotive industry is eCommerce. All the major auto companies are talking about improving the online shopping experience. They’re all focused on the consumer experience. At the same time, there is an emphasis on direct-to-consumer in terms of commerce. The EV-only companies have started this trend […]
Doubling Down on Our Strengths To Help Automakers Drive Innovation and Growth
I joined Perficient, an end-to-end global consultancy, last December. Let me explain why. The Strategy & Consulting team I joined is full of incredibly talented professionals. Some have been with the company for over a decade, while others have recently joined. Many of these folks came from the industry/client side of the business, which brings […]
5 Insights From Our Ecommerce Conversation with Johnson & Johnson Consumer Health
Customers’ expectations for their shopping experiences have drastically altered, largely in part due to Amazon. Gone are the days where you have to run to Foot Locker or Toys “R” Us to buy presents for your kids. Place an order online, and in some cases, get it delivered the same day. The COVID-19 pandemic forced […]
Patient-Centricity Highlighted In 2022 Pharma Trends Report
Pharma, as a whole, had initially been stubborn to join the digital revolution, but COVID-19 had all industries scrambling to find socially-distanced and contactless ways to better serve consumers and patients. This forced pharma to elevate their digital game. Along with meeting consumers and patients where they are in the digital space, according to Forrester’s […]