Welcome back to our Universal Design Principle Series! In this edition, we explore the principle of “Tolerance for Error,” a critical element in creating designs that minimize hazards and adverse consequences of accidental or unintended actions. Join us as we uncover the significance of building fail-safe solutions that accommodate users and enhance overall accessibility. Understanding […]
Customer Experience + Design
Perceptible Information: Communicating Across All Senses – Universal Design Principle Series -4
Welcome back to our Universal Design Principle Series! In this installment, we turn our attention to the principle of “Perceptible Information,” a guiding principle that emphasizes effective communication for users, regardless of their sensory abilities. Join us as we explore the significance of making information accessible through various modalities, fostering inclusivity in design. Understanding Perceptible […]
Simple and Intuitive Use: Friendly Designs-Universal Design Principle Series-3
Welcome back to our Universal Design Principle Series! In this edition, we dive into the principle of “Simple and Intuitive Use,” a cornerstone in the quest for inclusive design. Join us as we explore the significance of simplicity in creating user-friendly products and environments that can be easily understood and utilized by individuals of diverse […]
NRF Recap: How Brands Can Create Great Experiences
Justin Racine, Principal of Unified Commerce recently attended the National Retail Federation’s (NRF) Big Show in New York City. Every year, NRF brings industry leaders and innovators together to dive into the latest trends and technologies shaping the future of retail. This year the show brought together more than 40,000 people and showcased insights from […]
Part-2 Next.js Parallel Routing for Unique Loading and Error Experiences
Parallel Routing with Loading: Imagine visiting a website, and while a page is loading, you see a spinning wheel or a loading symbol. That’s the loading state – it shows that things are still getting ready. In Next.js, using Parallel Routing, each webpage can have its own unique loading symbol or message. So, as you […]
New Years Resolutions Medical Device Marketers Should Make in 2024
A few weeks back, I wrote about key trends that would impact the medical device world in 2024. This time around, I’m going to be counting down some 2024 resolutions for medical device marketers. In most organizations, nobody is closer to consumer audiences as the marketing team, and that is no different in the med […]
Flexibility in Use: Adaptive Possibilities – Universal Design Principle Series -2
Welcome back to our Universal Design Principle Series! In this edition, we explore the principle of Flexibility in Use, a concept that goes beyond traditional design norms to provide choices in methods of use and adaptability. Join us as we uncover the significance of flexibility in creating environments and products that cater to the diverse […]
Equitable Use: Inclusive Design – Universal Design Principle Series – 1
Welcome to the first installment of our Universal Design Principle Series. Today, we embark on a journey of exploration and understanding, starting with the foundational principle of Equitable Use. Join us as we delve into the essence of inclusive design, unraveling the principles that pave the way for a world that caters to the needs […]
Generative AI Revolution: A Comparative Analysis
In the world of Generative Artificial Intelligence (AI), a new era of large language models has emerged with the remarkable capabilities. ChatGPT, Gemini, Bard and Copilot have made an impact in the way we interact with mobile device and web technologies. We will perform a comparative analysis to highlight the capabilities of each tool. […]
Optimizely CMS – Custom form element with dependencies
Optimizely CMS comes with a package called Episerver.Forms that enables you to incorporate easy to build forms within a CMS website. There is a built in form container that supports standard built in form elements like input fields, checkboxes, radio buttons, select lists, buttons etc. And just like any other feature, Episerver Forms also come […]
The Seven Principles of Universal Design
Unveiling Universal Design: A Deep Dive into The Seven Principles Universal Design is grounded in seven foundational principles that serve as a guide for creating inclusive and accessible environments, products, and systems. These principles, originally developed by a team of architects, product designers, engineers, and environmental design researchers led by Ronald Mace at North […]
Sitemap: The Heart of Marketing Cloud Personalization
Personalization (formerly known as Interaction Studio) is a tool that exists inside the Salesforce Marketing Cloud tenant. It is mostly used to help the customer improve the user experience through web, mobile, and email. The sitemap is the heart of personalization. A good sitemap code implementation can lead you to an understanding of: How the […]