Alongside our partners HCLSoftware and AWS, we hosted an automotive panel in London and invited major OEMs as well as other innovative leaders in the industry. Mark Felix, the CMO of The AA in London, was the keynote speaker followed by Martin Tavener, CTO of Commerce at HCLSoftware. I’m proud to have been a part […]
Industries
An Industry Wake-Up Call: The CFPB’s Impact on the Medical Debt Collection Space
In recent years, the Consumer Financial Protection Bureau (CFPB) has significantly broadened its oversight, extending beyond major banks to address concerns in various industries, such as payday loan providers, credit reporting agencies, and most recently, the medical debt collection sector. The CFPB’s Dynamic Approach The CFPB’s modus operandi often involves proactively addressing potential issues through […]
The Marketer’s Checklist for Creating AI Experiences in Medical Device Marketing
If there is one thing marketers across the world have in common right now, it’s using artificial intelligence (AI) as part of their digital experience. With the emergence of tools such as ChatGPT and DALL-E 2, to name just a few, AI is becoming more commonplace by the day. And it’s giving marketers endless inspiration […]
Decoding SVB’s Failure & FDIC’s Special Assessment
In various press releases, the Federal Deposit Insurance Corporation (FDIC) has highlighted that an estimated $16.3 billion of the total cost incurred from the failures of Silicon Valley Bank (SVB) and Signature Bank was designated for safeguarding uninsured depositors. This financial strain emphasizes the critical need for effective regulatory oversight. Immediately following the Silicon Valley […]
Key Takeaways from Mobile World Congress 2023
The conference season has been in full swing across all industries over the past few months. I would like to highlight some key takeaways from one of the biggest and most important conferences in the communications, media, and technology (CMT) industry: the Mobile World Congress (MWC). MWC, held in both Las Vegas and Barcelona this […]
Perficient’s Impressive Oil and Gas Industry Expertise and Capabilities Continue To Be Recognized
As oil and gas companies face a future of flux and rapid energy transition, remaining competitive requires either full-fledged digital transformation or major components of it. Specifically, automated workflows and connected worker solutions are improving the employee experience and productivity. Further, direct consumers are demanding digital experiences tailored to their expectations. In response, there is […]
Rapid Response Healthcare Blogging: Blog Fast, Blog Smart, Blog Well
Blogging is a great way to establish your healthcare organization and your providers as thought-leaders in the communities you serve. But as your audience members come to trust your organization, they will look to you as a trusted resource when healthcare issues arise in the news. That’s where rapid response comes in. Rapid response blogging […]
Adobe Commerce: Leading the Way in Proactive Healthcare Experiences
There’s been a massive change of tone in the healthcare space over the last few years. What is it you might ask? Well, simple. Proactive healthcare choice. Let me explain. Traditionally, healthcare was reactive – when something went wrong, we would go to the doctor or seek medical treatment. Today, however, the tables have turned […]
EVs and the Evolution of Automotive Commerce: Highlights from Our Detroit Event
At the beautiful Shinola Hotel in downtown Detroit, we invited a distinguished group of automotive and mobility industry leaders to participate in a discussion on the current state of the industry. The conversation was lively, and we traded ideas, theories, and suggestions on how OEMs and automotive suppliers could thrive in this changing industry. The […]
How Process Mining Accelerates Efficiency for Highly Regulated, Customer-Obsessed Industries
This blog was co-authored by Carl Aridas and Joel Thimsen. In the dynamic environment of highly regulated industries like healthcare and financial services, leaders often balance competing goals to delight customers while cutting costs. This has challenged many organizations to better optimize and intelligently automate business processes and experiences. According to The Forrester Wave™: Process […]
Student Loan Repayment Challenges
In March 2020, the student loan forgiveness program was initiated, providing relief to many borrowers. However, in October 2023, loan payments resumed, presenting new financial challenges. While the temporary pause was beneficial, it left numerous individuals still grappling with the task of managing their additional financial obligations. Borrowers now confront the daunting prospect of resuming […]
Top 10 Insights from HCIC 2023 for Healthcare Marketing Leaders
I recently had the pleasure of attending HCIC – The Healthcare Internet Conference with Perficient’s Senior Healthcare Strategist, Kayla Brown. Kayla and I were both invited to speak at the conference, and, while we were there, we took full advantage of the great learning opportunities that always arise with the industry comes together. Kayla spoke […]