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Mastering Salesforce OmniScript: A Comprehensive Guide to Streamlined Workflows

Salesforce OmniScript is a versatile tool within the Salesforce ecosystem, designed to enhance user experiences through guided, interactive workflows. As part of the Salesforce OmniStudio suite, which also includes tools like FlexCards and Integration Procedures, OmniScript helps organizations create seamless, step-by-step processes that ensure data accuracy and compliance. OmniScript is ideal for complex service processes, […]

Why Universal Design in Health Systems Matters for Improved Patient Experience – 3

Welcome to the third installment of our Universal Design and Health System blog series. In this edition, we explore why Universal Design is crucial for enhancing patient experience within healthcare environments. Universal Design principles aim to create spaces and services that are accessible, inclusive, and user-friendly for all individuals, regardless of their abilities or disabilities. […]

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Why Universal Design in Health Systems Matters for Inclusivity and Accessibility – 2

Welcome to the second installment of our Universal Design and Health Systems blog series. Today, we will delve into why Universal Design is essential for fostering inclusivity and accessibility in health systems. As healthcare systems evolve, ensuring that facilities, services, and technologies are accessible to all individuals, regardless of their abilities, is crucial. Universal Design […]

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The Crucial Role of Universal Design in Health Systems- Universal Design in Health Systems-1

As we delve into the application of Universal Design principles within health systems, it’s essential to understand why this approach matters so profoundly. Universal Design aims to create environments that are accessible, usable, and beneficial for everyone, regardless of age, ability, or background. When applied to health systems, these principles can transform the patient experience, […]

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Embarking on a Journey: Universal Design in Health Systems

I am thrilled to announce the launch of our new blog series focused on Universal Design and its application in health systems. This series will explore how Universal Design principles can revolutionize healthcare environments, making them more accessible, inclusive, and efficient for everyone. From hospitals to clinics, and digital health tools to patient interactions, we […]

Caregiver

The Caregivers’ Journey, Part 1: Guidance

The facts and figures about caregivers — family members and friends who provide care and support to people with chronic health conditions, disabilities and other problems — are staggering. According to the Centers for Disease Control and Prevention (CDC), as of 2020, more than one in five Americans were caregivers. That worked out to about […]

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The Demand For A New Era of Automotive Loyalty

There is an untapped potential for automotive loyalty programs, and we are living in an era where customer loyalty is more fleeting than ever. Until now, the relationship between OEMs and customers has been largely transactional. A customer buys a car, and the interaction ends there until the next purchase cycle—typically five to ten years […]

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What’s Now, New, Next in D2C for Manufacturers and Distributors?

I was given the opportunity to partner with my colleague David Stallsmith to present at B2B Connect in San Diego, CA. We were thrilled to participate in this invite-only conference and host our session, “How to Prioritize Your Direct-to-Consumer (D2C) Capabilities: What Should I Do Now vs Next?” We summarized why D2C is important to […]

Salesforce Omni

Supercharge Customer Journeys with Salesforce OmniStudio

In today’s digital landscape, delivering outstanding customer experiences is essential. Salesforce OmniStudio enables you to create engaging, personalized, and brand-consistent interactions across all touchpoints. This blog explores OmniStudio’s capabilities, benefits, and how it can enhance your customer journeys. What is Salesforce OmniStudio? OmniStudio is a comprehensive, low-code development platform within Salesforce that allows you to […]

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Perficient Recognized as a Major Player in IDC MarketScape for Cloud Professional Services

Navigating the complexities of cloud technology requires an exceptional partner. We are thrilled to announce that Perficient has been named a Major Player in the IDC MarketScape: Worldwide Cloud Professional Services 2024 Vendor Assessment (Doc #US51406224, June 2024). What Does This Inclusion Mean for Perficient? “We’re honored to be recognized as a Major Player in […]

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IBM OMS Multi-Hop Upgrade

IBM OMS (Order Management System) upgrade process is to update an existing OMS system to a newer version. This upgrade can involve updating only OMS application or other dependent applications or software’s. The primary goal of an OMS upgrade is to improve the efficiency, scalability, and performance of order processing. Multi-hop upgrade is to upgrade […]

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Best Practices for KPIs for Healthcare Marketers 

Following best practices for KPIs (key performance indicators) is an essential start for any marketing initiative, but it’s often an overlooked step. Let’s look and why KPIs are so important and some practical advice that can help you incorporate, and get value from, your KPIs.   What is a KPI?   KPIs and goals often get […]

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