Overview In a previous article about Azure B2C, we discussed the basics of Azure B2C and why you may want to consider using it for your software or application. Now, let’s take a look at some examples of the most common use cases. Implementing Multi-Tenant Applications with Azure B2C Multi-tenancy is an architecture pattern in […]
Commerce
Perficient OM Expert Quoted in Körber Article
Srikanth Kiran, Perficient’s Director of Commerce + OM, was published in “Why OMS is Mission Critical in 3rd Party Logistics (3PL) – An OMS Conversation Starter,” a three-part Körber article written by Matt Boland, Director, OMS Partner Ecosystem at Körber. Srikanth shared his perspectives on how important cross-channel, real-time inventory visibility is for order orchestration […]
My Insights into B2B Online: What I’m Looking Forward To
B2B Online is right around the corner, and I’m excited to get there and see everyone back in person. It holds a bit of nostalgia for me and has a special place in my heart as it was one of the first conferences that I ever spoke at in the B2B space. This event spurred […]
Unleashing the Power of SAP Commerce B2B: Exploring Key Features and Functionality
In the world of B2B commerce, businesses require advanced software solutions to manage their complex processes and workflows efficiently. SAP Commerce, a leading platform for B2B eCommerce, offers an array of features designed to streamline and optimize the entire B2B commerce experience. This article delves into the core features of SAP Commerce B2B, including inventory […]
Commerce Strategist Shares Thoughts on AI’s Role in Digital and Physical Personalization
Personalization is rapidly becoming the name of the retail game. Perficient’s Lead Commerce Strategist Justin Racine penned a 3-part article on CMSWire about how Artificial Intelligence (AI) can play a role in both digital and physical personalization in retail. What You’ll Learn from the Piece We all have our own journeys, personalized to what’s important […]
Meet Us at B2B Online 2023 to Discuss Journey Science and Adding D2C Sales
We’re looking forward to bringing our experience in journey science as well as adding a direct-to-consumer (D2C) approach to B2B Online in Chicago on May 1-3. This conference brings together top B2B voices to share their insights on all things digital, eCommerce, and omnichannel through keynote presentations, workshops, and roundtable discussions. Perficient will be on […]
Examining “Britcoin”: Will a Digital Pint Be a Digital Pound the Earth Around?
At sea level, one US liquid pint of water weighs 1.04318 pounds (16.6909 oz), which gives rise to a popular saying: “A pint’s a pound, the world around.” While the recent bank failures of Silicon Valley Bank and Signature Bank have many US congressmen and citizens wondering about the future of cryptocurrencies, across the pond, […]
Omnichannel Retailing Hasn’t Fixed the Divide: It’s Time for Unified Commerce
Omnichannel is critical, but it can only help so much Presenting the customer with a sleek and functional experience for online shopping is a top priority for leading retailers, making omnichannel retailing a key strategy in the industry. Omnichannel retail ensures a brand presents consistently across all customer-facing channels. However, omnichannel retailing alone has not […]
Monolith vs. Microservices: Which is Right for You?
It’s only been about 25 years or so since Jeff Bezos was selling books out of his garage for a small company known as Amazon.com. Over the next two decades, Amazon and other retailers have gone through many shifts in business, and the most recent is a shift to a more microservice-based architecture. Monolith Architecture […]
Know Your Customer, Grow Your Business: The Significance of Customer Strategy and Segmentation in Retail
Despite surviving both the Great Depression and the Great Recession, not even enduring luxury retail giant Nieman Marcus could escape COVID-19’s interruption of indoor shopping. When Neiman Marcus emerged from bankruptcy after a tumultuous 2020, the company smartly pivoted towards a new plan for targeting consumers. The 115-year-old luxury retailer would laser-focus on their most […]
How to Drive Sales by Embracing the Entire Channel in Your Medical Device Distribution Model
One key area that’s often overlooked with any branded manufacturer is the ability to service all personas and journeys within channels. Manufacturers have the unique job of needing to be just as close to their customers as they are to their distribution and retail partners. After all, they’re making the products that we as consumers […]
Preview: Future Digital Finance 2023
Today’s banking customers are far more complex than they once were. The experiences made standard by revolutionary players like Amazon and Uber have contributed to a drastic shift in customer expectations, across all industries. Customers have grown accustomed to the convenience and visibility made possible using elevated technologies and data insights. In fact, the Future […]