Posts Tagged ‘insurance’

“Having a Balance With a Bank Doesn’t Make You a Customer.” Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. We were prepping for our webinar, “Digital Strategy Lessons Financial Institutions Can Learn From Top Brands in Other Industries,” […]

Previously, I discussed personalization’s future in financial services. Today, I will dive into the customer data management challenges financial companies might encounter when starting their personalization journey. Data management in any financial services firm is complex. It needs to address integrating identifiers across available touchpoints and devices, customer preferences and interests, data sources that include […]

“The future of banking is going to be very personalized — one to one. Banks need to become more relevant in the moment for a consumer who has a particular problem. The power of data and artificial intelligence can help us do that.” Lisa Frazier, Head of the Wells Fargo Innovation Group Personalization is the […]

If you’ve driven a car, used a credit card, submitted a claim, or performed countless other everyday tasks, you’ve likely interacted with Pega. But what is it like to build those solutions, and better yet, why would someone want to build those solutions as part of the Pega team at Perficient?  According to our clients, […]

Many of us have experienced the unfortunate situation of having to submit a claim with an insurance company, whether it’s related to our auto or home. For me, the submission process was a mixed bag. One or two instances – at most- were relatively painless. The rest of my experiences were less than desirable. Why […]

IBM’s flagship technology conference, Think, is taking place this week in San Francisco.  Perficient is proud to be a Gold sponsor of the event and will have several industry and technology thought leaders there presenting on how we have helped solve customer challenges leveraging IBM solutions. In one of the sessions, Tarek El Shamy (Perficient […]

The healthcare industry has undergone a series of recent changes driven by healthcare reform and evolving consumer expectations. In response to these changes, a leading health insurance organization needed to find ways to continue growing within the industry. Specifically, it sought a modern application platform to help drive innovation and improve the velocity of application […]

Recent months have seen many discussions and questions about tax reform and its impact on the industry as a whole. The introduction of lower corporate tax rates in the U.S. has created a jubilant atmosphere, as the rates are generally expected to boost earnings and investments for many insurers. Companies including Aflac, MetLife, Travelers, and […]

Ensuring that agents and brokers have the best tools to evaluate and close opportunities can be a real differentiator for insurance companies. For example, many companies wish to invest in solutions that effectively automate and improve underwriting, as such solutions can help remove human bias, increase the lendable pool of consumers, and reduce response times. […]

Attracting new customers and cultivating existing relationships by building a great customer experience is a certainly a recipe for growth and profitability. When speaking of customer experience, one typically thinks of the technology customers interact with, be it a website or a mobile app. Customer experience encompasses the features, functionality, and benefits provided to customers […]

Technology investment is an essential component of most strategic growth and operational efficiency initiatives. Technology comes in two parts. There’s the front-end technology that customers experience. There’s also the back-end technology that other stakeholders (i.e., agents, brokers, underwriters) leverage, enabling the company to effectively facilitate relationship-building. But equally important is technology that sits in corporate […]

M&A is always on the table, as it can provide quicker access to more customers through geographic expansion, as well as new business lines and capabilities. It’s also a way to reinforce a company’s innovation strategy. Zurich’s acquisition of Bright Box, a company which provides telematics solutions “that link drivers to their vehicles, and the […]