In this episode of “What If? So What?”, Jim Hertzfeld sits down with Wally Burchfield, former senior executive at GM, Nissan, and Nissan United, to explore what’s driving transformation in the automotive industry and beyond. Wally’s perspective is clear: in a world obsessed with automation and data, the companies that win will be the ones that stay […]
Posts Tagged ‘Generative AI’
Perficient’s “What If? So What?” Podcast Wins Gold Stevie® Award for Technology Podcast
We’re proud to share that Perficient’s What If? So What? podcast has been named a Gold Stevie® Award winner in the Technology Podcast category at the 22nd Annual International Business Awards®. These awards are among the world’s top honors for business achievement, celebrating innovation, impact, and excellence across industries. Winners were selected by more than […]
Improve Hiring: How to Automate Technical Interview Analysis with n8n, Microsoft Teams, and LLMs
The process of hiring developers is fraught with time-consuming tasks. One of the most critical yet tedious tasks is the analysis of technical interviews. Listening to recordings, deciphering transcripts, and standardizing feedback takes hours away from engineering managers and recruiters. What if you could automate this entire process, turning a raw interview transcript into a […]
Q&A: Perficient + WRITER – A Strategic Partnership Accelerating Enterprise AI Adoption
Perficient has officially announced a groundbreaking partnership with WRITER, the leader in agentic AI for the enterprise. This 360-degree collaboration marks a pivotal moment in our AI-first journey, combining WRITER’s powerful end-to-end agent platform with Perficient’s deep consulting expertise to deliver scalable, secure, and transformative AI solutions to the Global 2000. To explore the significance […]
Susan Etlinger, AI Analyst and Industry Watcher on Building Trust
Balancing AI Strategy With Human Wisdom “AI-first” has become a buzzword in executive conversations, but what does it really mean? Is it about using artificial intelligence at every turn, or applying it with intention and purpose? For analyst and researcher Susan Etlinger, it’s clearly the latter. On the latest episode of “What If? So What?”, […]
AI in Sitecore: How Artificial Intelligence is Shaping Modern Digital Experiences
The world of digital experiences is evolving more quickly than ever before, and let’s be honest, artificial intelligence (AI) is more than just a trendy term these days. It’s becoming a business necessity. AI is no longer a “nice to have” for companies that use Sitecore as their Digital Experience Platform (DXP). It’s turning into […]
Perficient Included Again in IDC Market Glance for Customer Experience Services
Customer experience (CX) continues to be a defining factor in business success. In a digital-first world, even a single poor interaction can drive customers to competitors, contributing to an estimated $1.6 trillion in annual losses in the U.S. alone. On the other hand, exceptional omnichannel experiences build trust, deepen loyalty, and turn customers into lifelong […]
From Silos to Synergy: Accelerating Your AI Journey
In today’s fast-paced digital landscape, businesses often find themselves in a peculiar situation: they’re brimming with valuable data, specialized tools, and incredibly talented teams, yet connecting these pieces efficiently can feel like navigating a complex maze. Individual departments might develop ingenious solutions, but these often remain isolated, creating fragmented processes and slowing down the adoption […]
AI and Digital Trends Marketing and IT Leaders Need to Know
In Adobe’s 2025 AI and Digital Trends report, one message rings loud and clear: the convergence of marketing and IT is essential to digital success. As AI becomes increasingly embedded in customer experience strategies, marketing and IT leaders must collaborate closely to unlock its full potential. The Rise of Agentic AI One of the most […]
Building Trust and Shaping the Future: Implementing Responsible AI – Part 2
In Part 1 we’ve talked about why we urgently need to make sure AI is used responsibly and has clear rules. We looked at the real dangers of AI that isn’t checked, like how it can make existing biases worse, invade our privacy, create tricky legal problems around who owns what, and slowly make people […]
Postbot–An AI Bot that Generates Scripts for You
In the fast-paced world of software development, automated API testing is no longer optional—it’s essential. If you’re looking for a sleek, intelligent tool to streamline your API testing workflow, Postbot might be exactly what you need. In this blog post, we’ll explore what Postbot is, its core features, and how you can start using it […]
The Urgent Call for Responsible AI: Why We Can’t Afford to Wait – Part 1
The digital tide of Generative AI is sweeping across the globe, reshaping industries, revolutionizing creativity, and promising a future brimming with unimaginable possibilities. From crafting compelling prose to composing intricate melodies, from designing breathtaking visuals to simulating complex realities, Generative AI has moved from the realm of science fiction into our everyday lives with astonishing […]