Posts Tagged ‘Digital Experience’

Digital business is the way of the present and the future. However, many businesses own and operate so much technical debt that they face a long road of strategizing to remain competitive. The relentlessness of digital disruption makes it impractical for businesses to operate in the same way they have for decades. Consequently, digital transformation […]

Digital transformation causes disruption because it holistically changes an organization. It changes the way people work, a company’s essence, and how it operates. Consequently, it sometimes even changes the culture. Change management’s role is to help along the entire journey. More business leaders realize that change management needs to be incorporated in everything a company […]

Artificial intelligence (AI) is a hot topic. It’s everywhere, permeating culture well beyond the expected business settings. As a result, the increased visibility has created a general perception that AI is widely deployed and adopted today. But it’s actually not. Only four percent of CIOs have recently invested in or deployed artificial intelligence according to […]

We live in a fantastic era of automated cars, drones delivering packages, chatbots taking fast food orders, and a new generation of robots’ co-existence with humans referred to as the 4th industrial revolution. AI has become an integral part of every discussion that I am in with a CXO. It’s always on their top five […]

Digital transformation is a high-stakes game. Business leaders often have lofty goals in the fight for survival. But big ambitions don’t always result in big wins. As a result, many decision makers are taking more pragmatic approaches in 2019 rather than trying to boil the ocean. A Shifting Approach to Digital Transformation Without a doubt, […]

Today we are introducing our Customer Experience Capabilities Model. This model shows a different view of our CX Platform Framework that we published in a July 2018 blog post Why you need a CX Platform Framework.  Our CX Capabilities Model is shown in the picture below and can be used for a variety of purposes.  […]

It’s the beginning of the year and there is no shortage of “Top Digital Trends” articles describing all the ways organizations need to be heads up to the next big thing in digital if they don’t want their expenses to increase and profits shrink. These articles are full of valuable information. Some of it may […]

I recently traveled out of town and upon landing back in Atlanta, the captain came over the PA system to announce the weather. I was not excited to hear that the temperature outside was much colder than the place I had just arrived from. I quickly opened my Nest app on my phone and turned […]

Launched in 2018, our Chief Strategist program is a way for leading subject matter experts across Perficient and Perficient Digital to elevate client conversations – using their insights and vision to help our clients stay ahead of their competition.  Jim Hertzfeld, our Chief Strategist over Digital, recently shared his thoughts on the program and the […]

Thrilling our clients with innovation and impact – it’s not just rhetoric. This belief is instrumental for our clients’ success. In 2018, we announced the first class of Chief Strategists, who provide vision and leadership to help our clients remain competitive. Get to know each of our strategists as they share their unique insights on […]

Marketers today have more customer engagement data than ever to leverage for analysis and decision-making. They are increasingly able to show the C-Suite a holistic view of the engagement journey, from prospect to customer. However, there are still significant hurdles blocking many marketing teams from reporting on the whole picture. Recently we surveyed SaaS marketing […]

Perficient is sponsoring IBM Think 2019, which is happening in San Francisco February 12 – 15th.  We are excited to have a booth (Booth #320), but even more excited to be contributing to so many incredible thought leadership sessions on the topics of commerce, digital experience and order management. Several of our experts’ speaking engagements […]