Content Authoring

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AEM Author Notifications Made Easy

The life cycle of an AEM implementation involves code development and deployment, content authoring, server maintenance, AEM Service Pack upgrades, and rare disaster recovery. DevOps operation involves meticulous planning and execution. One of the planning and execution steps is communicating to stakeholders and AEM users, especially authors, about maintenance activity. This will help prevent the authors […]

How good is your AEM security? – XSS

Large scale data breaches and critical security vulnerabilities have companies thinking about security more than ever.  Many developers are familiar with the OWASP top 10 (https://owasp.org/www-project-top-ten/) and there are already many resources on generic mitigation for these vulnerabilities.  Instead in this series, I cover security issues and mitigations specific to AEM. XSS and AntiSamy As […]

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Image is everything: Managing assets with the Media Library and benefits of Content Hub DAM

If you’ve ever worked with Sitecore, you know that it comes with a Media Library for storing images for display on the website and other files for download. Images get stored in SQL database in their binary form which can take up a lot of storage space over time. Storing images in the database means […]

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How to Setup an Effective LinkedIn Profile

How to Setup an Effective LinkedIn Profile I will cover all sections to make a strong & complete LinkedIn profile in points. 1. Background picture / Cover Photo I usually keep background photos of the current tool I am working on or the company I work for. Either work!! 2. Display Picture Keep basic image […]

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How to Schedule the Activation and Deactivation of Pages in AEM

Introduction to AEM Adobe Experience Manager is a content management system tool developed by Adobe. A content management system tool is used for website authoring, collaboration, and administration which ultimately helps to create, edit and publish the content. Using the AEM tool, creating websites, mobile apps, or forms is simple. AEM is a business content […]

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Sitecore Basics: How To Author Content In Sitecore

If anyone of you is starting their journey in Sitecore as a content author, then this blog will provide you a very basic ‘How to…’ guide and you’ll be able to author content in Sitecore (Version – 9). Content author are just the Sitecore users who manage content in Sitecore. Users can create pages, add […]

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Ready, Get Set, Go! on AEM…

AEM has a vast infrastructure, and it requires time to hold expertise on it. Every expert was once a beginner, so you are never too late to start and have fun on AEM. In this blog, we will focus on the developers’ perspective of AEM and how one can start as an AEM developer. We […]

The Third Thing to Know When Looking to Replatform

If you follow the customer experience or marketing technology market with any regularity, you’ll notice platform vendors are always releasing newer versions of their systems. Sometimes those releases are very incremental changes such as small updates or fixes. However, major new features and capabilities are sometimes put into the market that will shake up the […]

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Optimizely Page Publish Options – Do’s and Dont’s

  Page Publish is the most basic feature of a CMS. This is what makes our content visible to the world. Episerver CMS (now known as Optimizely Content Cloud) too has the feature and some more flexibility built around it to aid our content authors. There’s the usual page publish, where you hit a button […]

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Kaizen Evolution of Your Healthcare Website

In this blog series, we explore experience design for the patient and member journey. Strategy to Improve Digital Experiences in Healthcare Continuous Change, Always Consumer-Centered Designing and creating content for a website is not a one-and-done deal. It’s an ever-evolving venture. Your website is your largest and most expensive marketing tool – you’d be remiss […]

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Content Creation Tips for Healthcare Marketers

In this blog series, we explore experience design for the patient and member journey. Strategy to Improve Digital Experiences in Healthcare Patient- and Member-Centered Content and Experience Design A hallmark of poorly-considered healthcare content is the tendency to create definition-based pages in isolation of one another. Before you write a word, make sure you understand […]

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Build Winning Healthcare Site Experiences + Keep Internal Stakeholders Happy

In this blog series, we explore experience design for the patient and member journey. Strategy to Improve Digital Experiences in Healthcare Lead With Data Marketing teams often feel the urge to create navigation or journey structures based on departmental structures. Often, services are promoted based on internal seniority instead of what is most meaningful or […]

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