Industries

Healthcare organizations are managing many challenges at once: consumers expect digital experiences that feel as personalized as other industries, fragmented data in silos slows strategic decision-making, and AI and advanced technologies must integrate seamlessly into existing care models.  Meeting these demands requires more than incremental change—it calls for digital solutions that unify access to care, trusted data, and advanced technologies […]

OmniStudio Expression Set Action is a powerful feature in Salesforce Industries. It lets you make changes and make decisions based on rules in guided processes, like OmniScripts and Integration Procedures. Instead of writing rules in many places, you can define your business rules once in an Expression Set and use them wherever you need them. This […]

In the lead up to NRF opening its doors in New York City, industry leaders were already debating how artificial intelligence, shifting consumer expectations, and economic uncertainty would shape the year ahead. One theme rose above the rest. Retail is entering a renewed era where human connection is once again the driving force behind meaningful […]

Justin Racine, Principal of Commerce Strategy, has covered some of the most memorable commerce, retail topics and customer experiences to hit our newsfeeds in recent years. He has written for CMSWire on a wide range of subjects and has previously been awarded Contributor of the Year, so it’s no surprise that he has once again […]

Perficient is recognized in Forrester’s Salesforce Consulting Services Landscape, Q4 2025, which notes our North America geographic focus and industry focus in Financial Services, Healthcare, and Manufacturing. Forrester asked each provider included in the Landscape to select the top business scenarios for which clients select them and from there determined which are the extended business […]

We’re excited to announce that Perficient has been included in the “DEOT Services Provider with Other IT Services” category in the IDC Market Glance: Digital Engineering and Operational Technology Services, 4Q25 report (Doc# US53142225, December 2025). This segment includes service providers whose offerings and value proposition are focused primarily on Digital Engineering and OT services. […]

The financial services industry is undergoing significant transformation, driven by the increasing adoption of artificial intelligence (AI) and data science. As financial institutions strive to stay competitive, they’re leveraging these technologies to improve customer experience, operational efficiency, and risk management. At Data Science Salon NYC, I had the opportunity to join industry experts in discussing the latest trends […]

Moments of currency change are where fortunes are made and lost. In January 2026, Bulgaria will enter one of those moments. The country will adopt the euro and officially retire the Bulgarian lev, marking a major euro adoption milestone and reshaping how investors, banks, and global firms manage currency risk in the region. The shift represents […]

At the Healthcare Interactive Conference (HCIC) last month, I got to talk to marketers who are very focused on results. They are also very focused on what will impact their marketing efforts and why. Every conversation came back to AI. In my previous HCIC takeaway, I wrote about how AI is not a strategy—it’s a […]

Reflecting on this year’s InsureTech Connect Conference 2025 in Las Vegas, one theme stood out above all others: the insurance industry has crossed a threshold from AI experimentation to AI expectation. With over 9,000 attendees and hundreds of sessions, the world’s largest insurance innovation gathering became a reflection of where the industry stands—and where it’s […]

As healthcare organizations accelerate toward value-based care, the ability to turn massive data volumes into actionable insights is no longer optional—it’s mission-critical. In a recent webinar, Improve Healthcare Quality with Data + AI, experts from Databricks, Excellus BlueCross BlueShield, and Perficient shared how leading organizations are using unified data and AI to improve outcomes, enhance […]

On December 16th, the Federal Deposit Insurance Corporation (FDIC) became the first US regulatory body to utilize the GENIUS Act and create procedures for institutions to issue payment stablecoins. The GENIUS Act was enacted on July 18, 2025, and will become effective on January 18, 2027, so there is still time to determine how your […]