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Adobe Summit 2021

2021 Adobe Summit Recap: In a world where Multi-Channel Marketing scales, Marketo rules

Imagine you are sitting in a movie theater (or in this case, 2021 Adobe Summit). The lights drop, the green preview screen comes on, and the booming voice of Don LaFontaine comes over the loudspeaker: “In a world where Multi-Channel Marketing scales, Marketo Rules” This year’s Adobe Summit introduced us to such a world. In […]

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Pega and Adobe Unite to Elevate Customer Interactions

Exciting news was announced during PegaWorld’s iNspire event on May 4, 2021. Pega and Adobe are joining forces to provide an end-to-end customer-centric journey. Leveraging Pega’s Customer Decision Hub (CDH) and Next Best Action Advisor—adaptive and predictive models can be used with Adobe customer applications to provide the most relevant offers or recommendations to customers. […]

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Static Code Analysis With Open Source Tools For AEM Projects

Implementing static code analysis might seem like a daunting task. In some cases, this may be true depending on logistics, timing, and other factors. There is however a quick and easy way to implement it for AEM projects. Using open-source tools such as CheckStyle, SpotBugs, PMD, and JaCoCo you will pay nothing and reap all the […]

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Fearless Women in Digital Panel

For the fifth year in a row, Perficient and Adobe hosted the Women in Digital breakfast prior to Adobe Summit 2021. This year, we celebrated the amazing accomplishments of four outstanding panelists in a virtual forum. Although unconventional, it allowed us to gather together more attendees and provide a playback link.   The panel began with a welcome introduction […]

Adobe Summit 2021

Adobe Summit 2021: The Digital Experience Conference for Everyone

If you’ve never attended Adobe Summit, you’re in luck this year. The conference is typically held in Las Vegas, requiring travel, a pass, and a significant time commitment. However, this year’s conference is virtual – and free – for all to attend. Adobe didn’t exactly skimp on sessions either. There are more than 400 to choose […]

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How to Train Your Emails: IP Warming 101

Personally, I hate running long distances. I like to think I’m a pretty athletic person,  but the idea of running more than 5k or even 10k races just makes me cringe. So, last year, I ran a virtual marathon for the first time ever to challenge myself. I created a schedule based on how many […]

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AEM Forms: Custom Styling for the AEM Forms Component

The AEM Forms product comes with many out-of-the-box (OOTB) UI components that allow you to build meaningful forms for your business; the forms can be used to collect data, like applications, surveys, and consent authorization.  But, these OOTB UI form components come with default UI styling.  When we integrate AEM Forms into a website, the […]

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Automating Repeatable Email Sends in Marketo

Having the right marketing automation technology in place can make or break your business. At the same time, once you have the right technology in place, not all team members will be proficient users. For our Marketo Engage clients, we have created an intake form that allows non-Marketo users to have full access to creating […]

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Writing Less Java Code in AEM with Sling Models

I love writing code. What I love more is writing less. Less code means fewer unit tests because you have much less coverage to hit. Well organized, modularized, short, and concise. How do you achieve this? Good software engineering practices, code generators, and leveraging existing frameworks and APIs. Leveraging Frameworks and APIs As an AEM […]

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Modular Omni-channel Marketing Content: A Game Changer for Personalization Campaigns

Technical Marketers running personalization campaigns need content. Images, pull quotes, slugs, call-to-actions, short and long form videos, infographics, and polls all may be needed when building relevant and engaging experiences. However, tracking down content that is useful, relevant, and the right size and shape is difficult. More difficult is finding the right content for the […]

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Strategize Commerce Plays for Winning Revenue Goals

Adobe Summit 2021 is fast approaching and promises to offer numerous sessions on products across the Adobe Experience Cloud suite. Perficient is excited to present this year with MonkeySports on its Magento 1 (M1) to Magento 2 (M2) migration process during the session Upgrading to Higher eCommerce Sales and Efficiency. Magento Commerce is a scalable […]

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RabbitMQ Integration with Magento 2.4

Previously, Magento was using MySQL adapters for messaging and cron jobs to ensure the delivery of messages. This wasn’t reliable and scalable. To combat this, you can integrate RabbitMQ, which adds asynchronous messaging capabilities to Magento and is also scalable and reliable. For example, RabbitMQ could be used where Magento needs to communicate with an […]

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