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Archive for November, 2013

C’Mon Google, Women are Entities Whose Names Might Change!

Back on November 23rd, I put up a post asking people for their best holistic SEO tips, and this led to a very interesting side discussion about the online fate of women who change their names when they get married. My basic reaction to all this is “C’mon Google, this is something you’ve gotta fix!” […]

IBM SPSS Modeler and Duplicate Data

Transactional datasets (especially those originating from databases) may contain duplicate records that must be removed before any modeling can begin.  There are simply two situations where duplicate records occur are: Datasets ARE erroneous (causing the same record to multiple times) Datasets ARE NOT erroneous (but records appear multiple times because information is collected different moments […]

Top 5 Technology Trends in Healthcare – November 2013

The healthcare IT field is rapidly developing and changing. Emerging technology and updated regulations put pressure on healthcare providers and health plans to stay ahead of the curve. Perficient creates a monthly list that explores some of the current topics and issues in health IT. This list examines the most talked about issues and technologies […]

Missing Data – “Nothing from nothing” – leaves something?

In TM1, missing data usually means that there is a defect in the logic of your ETL script or you need to check your SQL. In SPSS Modeler, missing values arise for a variety of reasons and they must be considered carefully. You might expect that missing values imply errors or should those records be […]

Webinar: Maximizing Your Lync Investment in the Contact Center

If you’re considering or have already chosen Lync as your enterprise voice platform, it’s probably safe to say that you want to make the most of your investment. During next week’s webinar, Using Lync to Power Your Contact Center, on Thursday, December 5 at 1 p.m. CST, Perficient and Clarity will team up to discuss […]

Exploring Social Connectivity in Retail Banking

A Perficient colleague in our Portals and Social practice, Brendon Jones, posted a blog yesterday, “Re-energizing the retail banking experience” which talked about the shift in retail banking towards the use of social technologies to deliver value in mobile services for money management. As the McKinsey Quarterly source he mentioned referenced, social networks have become mainstream with […]

Xbox One as an App platform

With the newly released Xbox One, Microsoft has been very up front with their quest to take over your living room.  One of the main marketing pushes for the Xbox One is that it does more than play games.  It integrates with your cable box, it can multi-task  by snapping apps to the side (similar […]

Escape the Search Ghetto: Becoming Digital Marketing Strategists

Written by Luke Cerny I recently had the pleasure of attending Pubcon 2013 in Las Vegas, where my brain was jam packed with a plethora of awesome internet marketing information – a lot of it directly relating my role in managing search engine marketing campaigns. One session, however, stood out from the others – it challenged […]

Sitecore acquires commerceserver.net

Last week, Sitecore announced acquisition of commerceserver.net from SMITH(formerly Ascentium), a global digital agency that develops and supports it. Commerceserver.net is a continuation of Microsoft Commerce Server. Acquisition of commerceserver.net complements well as it brings B2B and B2C e-commerce capabilities to Sitecore’s Customer Experience Platform(CXP). As per Sitecore press note, “Sitecore’s acquisition lays the foundation for […]

Data Indiscretions

Data loaded into a TM1 or SPSS model will, in most cases, include files consisting of thousands (or hundreds of thousands) of records. It is not reasonable, given the number of fields and records in files of this size, for you to visually inspect all fields in every record (of every file) for missing or […]

Re-energising the retail banking experience

According to the McKinsey Quarterly, consumer-facing financial services, such as retail-banking, social technologies can help improve service delivery, reduce costs, and enhance the customer experience. “Consumers are increasingly open to using these channels for easier, more transparent interactions with their financial institutions. New processes are surfacing across a sector often typified by organizational complexity, siloed personnel, and fragmented […]

Texting Bridges the Mobile Health Digital Divide

Whether it is real or perceived, the digital divide is often used as an excuse for non-adoption of mobile health. What is the “digital divide” exactly? The term is meant to describe the differences between people, households, or demographic/socioeconomic groups with regards to access to information technology and the knowledge and skills needed to use […]

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