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Posts Tagged ‘Mobile’

A Brief Review Of Wealth Management

According to Investopedia, wealth management is a “service that combines financial/investment advice, accounting/tax services, retirement planning, and legal/estate planning for one fee.” While that definition is an oversimplification of the term, it’s safe to say that wealth management has historically been a service for high-net-worth individuals. For purposes of our conversation, note that Investopedia indicates […]

Adobe Leads the Way for Mobile App Development Platforms

Adobe, one of our Enterprise Partners, was recently recognized as a Leader in Gartner’s 2016 Magic Quadrant for Mobile App Development Platforms. 2016 marks the fourth year that Adobe has been honored with this recognition. Gartner evaluated 17 vendors on a wide range of criteria, including cross-platform development, ability to deploy and manage apps across […]

Robo-Advisors Are Changing The Wealth Management Landscape

The wealth management industry is undergoing a serious transformation with traditional methods of providing financial advice being disrupted by new and innovative forms of technology. With the unprecedented widespread adoption of the internet and digital devices, customer expectations have changed. Clients expect a flawless customer experience that requires businesses, products, and services to be available whenever and wherever they want. It’s that simple. Companies […]

“Alexa. Can You Find My Company?”

The rise of the voice-enabled search function has created “conversational shopping,” a buzzword introduced by Behshad Behzadi, Google’s Director of Search, at the SMX West’s Event in early 2016. Although voice search isn’t a new feature – after all, Siri was born in 2011 – it’s now picking up in popularity since error rates are […]

Mission Made Possible: Fast Development with AEM Mobile

A few months ago Adobe, one of our Enterprise Partners, approached our team at Perficient Digital with a special assignment. The mission, if we chose to accept it, was to create a proof of concept (POC) that highlighted the capabilities of Adobe Experience Manager Mobile for an industry vertical. “Perficient has strong experience in the […]

Lloyds Eliminates Jobs And Branches In Favor Of Digital Services

Lloyds Banking Group, a company with 30 million customers under several brands, including Lloyds Bank, Bank of Scotland, and Halifax, has put forth additional cost-saving measures to help the company weather poor economic conditions and to better meet customer expectations. On top of the 9,000 jobs and 200 retail branches the bank outlined to eliminate […]

Servicing Customers In Financial Services With CX Technology

It’s no secret that customer satisfaction scores go up when customers consistently get what they want. When they have unanswered questions about your products and services, they’re not likely to become your biggest cheerleaders. And, chances are that if your prospects find themselves with questions that can’t be answered, they’re not going to convert. We […]

Citi, State Farm, T. Rowe, Visa, & Zurich: Apps For Noncustomers

A while back, I wrote a blog post that shared ways in which the financial services industry can leverage social tools to win over existing customers, cultivate new ones, and become more efficient in their business operations. One example was how Barclays created a new product called Barclaycard Ring, which gives cardmembers the opportunity to […]

GSK And Pfizer Pushing Research Bounds With Digital

In August of last year, I wrote a blog piece that discusses the possibility of GlaxoSmithKline (GSK) being one of the first pharmaceutical companies to use Apple’s ResearchKit. It appears that possibility has become reality. According to Bloomberg, the global pharma company will be leveraging a mobile app they created on ResearchKit to obtain information […]

3 Ways To Bank On Your Phone (And How They Compare)

There are many ways to bank. You can call your financial institution on the phone, go to the nearest brick-and-mortar branch, or hop online. While these are the most traditional ways of banking, there’s another option that’s quickly growing in popularity: mobile apps. As we mention in one of our guides, mobile banking raked in […]

Rethink Patient Experience with Adobe Experience Manager Mobile

Studies show that the average American only visits the doctor 4 times a year. This limited frequency makes it critical for healthcare providers to engage with patients outside the traditional medical setting. Finding a better way to connect with reluctant patients is a challenge faced by many healthcare professionals. The key to tackling this challenge […]

mHealth and Wearables are on the Rise in Clinical Trials

In September, leaders from Pfizer, Otsuka, Quintiles, Roche and Eli Lilly & Co. to name a few, will be convening at the ‘Mobile in Clinical Trials’ event in Boston to discuss the uses and barriers to mobile technology in clinical trials. Mobile and web-based technology platforms are on the rise for clinical trials and post-approval […]

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