Customer Experience and Design

Rethink Patient Experience with Adobe Experience Manager Mobile

Studies show that the average American only visits the doctor 4 times a year. This limited frequency makes it critical for healthcare providers to engage with patients outside the traditional medical setting. Finding a better way to connect with reluctant patients is a challenge faced by many healthcare professionals. The key to tackling this challenge is to rethink the patient experience. To increase patient satisfaction and reduce overall healthcare spend, we need to rethink the patient experience by applying best practices used by leading brands in other industries, to engage with consumers online or through mobile apps.

Adobe Experience Manager (AEM) Mobile is a cloud-based app development platform that helps users create and manage great apps that leverage mobile device capabilities to drive user engagement. When it comes to healthcare, communication between providers and patients has been shown to reduce readmission costs significantly, particularly with different segments of the patient population. This app provides private, secure communication between case managers and patients.

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Learn more about how AEM Mobile is transforming patient engagement by downloading our Q&A Insight featuring Anton Zuponcic, AEM Mobile Solution Lead, Perficient Digital.

 

About the Author

Kate Tuttle is a senior marketing professional with more than 13 years of marketing experience in both B2B and B2C environments. She has more than 7 years of healthcare industry experience and is passionate about technology and its impact on consumer experience.

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