This is the first post in a four-part series sharing real stories of success in marketing automation. Nurturing your prospects with personalized emails can be a fast way to boost engagement and convert buyers. If your marketing automation platform is listening and capturing buyer engagement, then delivering an enticing offer when the buyer needs it […]
Posts Tagged ‘digital marketing’
4 Steps for Personal and Digital Marketing Fitness
As Digital Marketers we are bloated with options for tools and processes and have bloated backsides from sitting at desks all day long. Over the past 3 years I have lost and kept off 80 lbs and have led multiple end-to-end digital marketing transformations. I can safely say I’m a bit of an authority on […]
Insights into Personalization Trends in 2019
You’ve probably been reading and hearing about Personalization, since it garners over 50% popularity on Google Trends. It seems everyone is trying to understand it and figure out how to use it. We have many posts on our blog about the topic, including Essentials for your Digital Strategy-Smart Personalization and The Key Differences Between B2B […]
Subject Matter Experts Need to Create Your Content. Here’s Why.
Consumers are looking for accurate, reliable, and accessible thought leadership. They want to know the information they’re consuming comes from an expert. So, can they trust your content? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explain the […]
We Are in the Age of Voice Assistance. Here’s Why.
As people become more comfortable interacting with voice devices and assistants, marketers are faced with learning how this trend will impact marketing efforts. Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they share three actions digital marketers should be […]
On-Page and Off-Page SEO Creates Success. Here’s Why.
There are several fundamental aspects of SEO success that have remained consistent in a constantly evolving field. Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they share a case study that demonstrates how the fundamentals of SEO have paid […]
The 3 Priorities in Content Marketing. Here’s Why.
Content marketing is a relatively new concept and can be complicated. So what really matters to achieve success? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they outline the top three priorities to get the best ROI from your […]
8 KPIs to Drive Your Digital Marketing Strategy in 2019
As more and more companies are going digital, the challenges of designing an effective digital strategy and measuring its success have also become more complex. The digital landscape is rapidly changing, so having a powerful digital strategy in place is of paramount importance for businesses. One of the most effective ways to accomplish this task […]
You Need to Publish High-Quality Content Frequently. Here’s Why.
Consistent content creation has been touted to be the secret to successful content marketing. But how important is the quality of that content? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explain why quality is just as important […]
There Are 3 Elements Critical to Content Marketing Success. Here’s Why.
Do you know what the key elements of successful content marketing are? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explore the three common elements a campaign needs to be successful. Having user value, differentiation, and breadth and […]
Perficient Digital Wins Three Interactive Marketing Awards
Perficient Digital brought home three awards from the 2019 Interactive Marketing Awards – Best Large SEO Agency, Best Interactive Marketing Agency, and Best Interactive Marketing Campaign (Retail/E-commerce). Our high customer retention rate and ability to deliver measurable results year-over-year separated us from the competition, earning us both Best Large SEO Agency and Best Interactive Marketing […]
Include User Needs Analysis in Your SEO. Here’s Why.
Google is rewarding sites that have both depth and breadth of content, but how do you know if your site measures up? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explore Google’s interest in content and why a […]